Don't try this at work: Launch an Omnichannel eCommerce Ecosystem in 9 Months

Launching an entire omnichannel eCommerce ecosystem (ECP, PIM, OMS, ERP integration, plus a new product catalog) in 9 months seems crazy. It was.

Coastal Farm & Ranch’s Director of Digital Commerce, Steve Gehlen and Site Operations Manager, Al Partridge will share how their team brought omnichannel commerce to a traditional 17 store brick-and-mortar chain in less than a year just in time for the 2020 Holiday shopping season.

Previously Steve built digital teams and presence at Nike, OHSU, Hollywood Video, and Icebreaker Clothing; and Al built web sites and web applications at Xerox and for clients of the digital agency Connective DX.

Join us Wednesday, March 18th to learn how they pulled this off and lived to tell us about it.