Designed for Success: Reducing Churn with Collaborative Design Practices

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Suncoast Developers Guild

2220 Central Ave · Saint Petersburg, FL

How to find us

There is free parking in front of the campus. Arrive at 2220 Central Avenue and ring the bell to be let in.

Location image of event venue


Getting the right players involved at the right time will optimize your meetings, minimize rework, and improve your product designs.

Come join us in this interactive discussion as we explore real world challenges that product development teams struggle with today. We'll talk about ways to collaborate better with engineering and product management teams while implementing new processes and techniques to help you focus on key priorities and provide more effective design deliverables.

You'll leave this session with the knowledge and perspective to form a better relationship with your product management team, improve productivity by providing the right solution in less steps, and increase adoption of your products with solutions that provide real value to your customers.


Aaron Westervelt is a product manager with an extensive background in the IT industry having experience working in small, medium, and enterprise level companies. He has a strong passion for user-focused solutions and believes in the importance of teamwork and empowering colleagues with decision making authority and accountability.