• How to Systemise Your Business & Scale Effectively

    Needs a location

    ❗️NOTE: You will need to register here: http://bit.ly/2YCwtUs In this webinar Scott Gellatly Founder of Scale My Empire joins Growth Colony host Shahin Hoda in a presentation focused on helping small businesses scale. With an affinity for all things system and tech, Scott will show how founders and marketers can navigate the minefield and take full advantage of the market. In this webinar Scott will cover his 5-step guide to stop time-billing and productise your services for higher margins, more cash, and an awesome customer experience. RSVP Here: http://bit.ly/2YCwtUs 👉🏾 Here’s what you’ll learn 👈🏼 🔴 How to increase the margins of your service based business 🔴 How to provide your clients with consistent quality 🔴 Automate mundane tasks that are eating up your time 👉🏾 Who should attend 👈🏼 🔴 Founders and entrepreneurs of service-based businesses 🔴 Operations managers and COOs 🔴 Marketers interested in the bigger picture of business operations RSVP here to make sure you get a the link: http://bit.ly/2YCwtUs 🎙Who are the speakers: Scott Gellatly & Shahin Hoda Scott Gellatly, Founder of Scale My Empire, is changing the way professional services founders and executive teams think about sustainable growth and scalability. His mission is to help double the rate of small businesses that successfully transition into the mid-market by leveraging the ‘great multiplier’: Systems and Technology Platforms. Starting his journey with a small digital agency, he’s experienced firsthand the struggles of growing a business. After working with hundreds of services businesses in marketing, consulting, engineering and IT, he had the ‘aha’ moment that accelerated his own growth and that of his clients. This ‘aha’ moment inspired Scott to create a system for businesses to maintain profitability while scaling--founding Scale My Empire in the process. Scott has developed a simple, intuitive framework for systemising a services business by aligning your people, processes and tech platforms to deliver an awesome customer experience, profitable projects and a happy, optimised team. Shahin is the Founder of xGrowth, an agency helping B2B technology firms build and maintain predictable, revenue-focused growth engines. Shahin and his team work with brands like VicRoads, Byte and Village Roadshow, maximising their marketing efforts with great results. When: Thursday August 29, 11:00 AM AEST Agenda: 10:50 am - Login 11:00 am - 11:45 am: Presentation 11:45 am - 12:00 noon: Q&A ❗️Don't forget to RSVP here: http://bit.ly/2YCwtUs

  • Why Customer Experience is the Future of Marketing

    ❗️PLEASE RSVP VIA EVENTBRITE 👉🏽 http://bit.ly/2GYfoJx Customer Experience (CX) is impacting all aspects of business. Marketing is no exception. So how is CX changing marketing? In our upcoming event, the Australian Marketing Institute and Growth Colony are bringing you a panel of industry experts to answer that very question. We’ll discuss how CX is impacting the marketing industry and what you should be doing to further align yourself with your customers. We’re going to be sharing a lot of insight and case studies. Make sure to get your ticket. (Last time we booked out. No seriously) Register now to save your seat 👉🏽 http://bit.ly/2GYfoJx 🔵 Here’s what you’ll learn ∙ What are the CX trends in Australia ∙ How some of the leading brands in Australia are generating customer insights and implementing their customer experience ∙ How can you incorporate CX into your marketing and growth strategy 🔵 Who should attend? ∙ Marketing executives and representatives (from any level of an organisation) ∙ C-level executives ∙ CMOs and marketing teams ∙ Customer experience representatives ∙ Founder looking for an edge to grow their business 🎙Who are the speakers? 🔸 Lisa Stark 🔸 Lisa’s career in marketing has spanned over 20 years and has involved working with B2B and B2C leaders on major marketing, online and transformation initiatives as well as leading large businesses. Lisa has a broad depth of experience across all marketing channels having worked in print and technology organisations most of her career. Lisa has been responsible for leading a Salesforce Marketing Cloud partner start-up agency to top global ranking, the launch and establishment of the Eric Insurance brand, and the Next Address strategy. Lisa is currently a member of the AMI State Committee in Victoria. 🔸 Lisa D’Amico 🔸 Lisa is a career global marketing leader who has worked on leading Australian and Global brands for over 20 years. She has spent her career observing and influencing consumer behaviour moving between the advertising worlds of Young & Rubicam, Wunderman & DDB, leading marketing thinking across retail, consumer goods and services, automotive, telecommunications, Government, financial services and utilities. Lisa traversed to ‘the other side’ working in Asia Pacific scaling the Transitions Optical brand and later joining LVMH owned Cloudy Bay (NZ) where she worked closely with the founding winemaker of Cloudy Bay to scale and shift the winery to become a global world class brand and New Zealand destination. Recently she led global marketing for Aesop, working with the founder, CEO and executive team to scale the business from 90 to over 240 stores. She introduced and infused new thinking in customer experience, brand, data and omni channel into Aesop. Lisa currently consults to business and creative senior leaders who are in scale or in need of rejuvenation. She has a deep passion to find ways to inject the latest thinking, humanity, relationships and collective energy to help organisations achieve competitive differentiation and sustainable growth. 🔸 Mark Cameron 🔸 Mark has been in the digital strategy and transformation space since the late '90s and has worked with companies such as SAP North America, GSK, Australia Post and Telstra. He is currently the CEO of W3.Digital, a consultancy that specialises in enabling and leading digital transformation initiatives. Mark has worked on a vast array of digital and customer-focused projects including major political elections, global brand strategy, innovation strategy, transformation initiatives, and digital product development. ❗️Register while there are still places left 👉🏻 http://bit.ly/2GYfoJx When: Tuesday, September 24 Where: MODEX | Level 8 / 607 Bourke Street, Melbourne VIC 3000 Google Maps: https://goo.gl/maps/Tfz4yH9k7gFicuSTA Agenda: 6:00pm - 6:30pm: Arrival and Networking 6:30pm - 7:30pm: Presentation 7:30pm - 7:45pm: Q&A 7:45pm onwards: Networking