Come hang with Wiideman & Google, free, and go home with actional steps to take to get more customers! Plus Google swag!
Steve Wiideman will be leading an actionable workshop on how to expand your digital marketing reach in Google Web Search, Maps and YouTube this year Leave with a corporate-level task list for your webmaster, your content writers and social media teams that will boost monthly web traffic and hold your team more accountable to the activities involved in a successful search engine marketing campaign Steve will be covering how to marry paid search data with organic insights, improving Quality and reducing paid search cost per acquisition, while also improving the possibility of improved organic visibility.
Agenda at a Glance: Intro and WelcomeWhat's Changed in Search and On the HorizonAdWords Data You Probably Haven't Explored. Using 3 Specific AdWords Insights to Improve Organic PresenceBuilding an Ironclad Search Strategy for 2018Q&A and Networking There is a lot of bad information about search engine marketing floating around on the internet and through inexperienced agencies. Give us a few hours to help demystify search and provide you with an action plan to protect your business against costly choices with AdWords management and holistic inbound marketing. Leave with the right questions to ask your webmaster, content writers, and digital PR specialists to improve Quality Scores and organic visibility.