#InboundTO 34: Enterprise SEO Panel
Details
SEO is one thing—but Enterprise SEO presents a unique set of challenges to even the savviest of digital marketers.
Join us for a panel and Q&A session with four talented Toronto SEOs to discuss the challenges and solutions present in Enterprise SEO projects, including how to deal with:
• Organizational structures
• Technical requirements & limitations
• Politics
• Implementation at scale
Please RSVP early to reserve your spot for the meetup. InboundTO charges a $10.00 admission fee.
The Panelists
Karen Chow (https://ca.linkedin.com/in/karenchowseo) | Digital Marketing & Search Specialist at Workopolis
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Karen Chow is a digital marketer with extensive experience in all things search. She has helped brands (Enterprise & SMB) execute and grow their digital strategy in Toronto for the past 5 years. She currently leads the digital search practice at Workopolis, Canada’s largest and most trafficked career site. In her spare time she enjoys squatting heavy weights, singing along to the latest pop hits, and checking out all the hipster food joints in the city.
Zain Hussain (https://ca.linkedin.com/in/zainhusain) | Senior SEO Marketing Specialist at STAPLES Canada
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Zain Husain is the SEO program manager at Staples Canada and has proven results for SME to Fortune 500 companies. In his free time Zain contributes to the space science community by blogging about astronomy and attending CSA and NASA Social events.
Tarandeep Singh (https://ca.linkedin.com/in/tarandeepsinghrandhawa) | Senior Manager, Conversion and Performance Optimization at Kobo Inc.
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Tarandeep Singh is a Senior Manager on the User Acquisition team at Rakuten Kobo. He leads international growth through SEO, ASO, Paid Search and Social channels. He has previously worked in marketing and technology for various Torstar businesses. Interests include analytics, #webperf and apps.
Tony Tie (https://www.linkedin.com/in/tonytie) | Senior SEO at Expedia
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Tony Tie is self-proclaimed "numbers-obsessed" digital marketer. He has worked on both the agency and client side of the marketing business with a wide range of market verticals under his belt. Some of his clients include Coca-Cola, MasterCard, Johnson & Johnson, Hyundai, Shoppers Drug Mart, Kobo and many more. Currently, Tony leads the SEO business for Expedia.ca. He is tasked with the challenge of continually growing the business with healthy margins.
Troy Boileau (https://ca.linkedin.com/in/troyboileau) | SEO & Web Marketing Consultant at Fawkes Online Marketing
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Troy Boileau is a Digital Marketer specializing in Search Engine Optimization who has worked with clients from multinational corporations and Fortune 500 business to rapid growth startups. Troy is currently building a three month SEO course along with HackerYou.
The Agenda
• Introduction from the organizer (10mins)
• Enterprise SEO panel & audience questions (1 hour)
• A catered networking break (20 mins)
• Book giveaway (5mins)
• Parting message from the organizers (5mins)
The event will start at 6:15 PM and last for approximately 2 hours. Doors close at 6:30 PM due to limited seating and high demand. Please arrive at the venue around 6:00 PM to get a seat up front!
About InboundTO
Inbound Marketing Toronto is a monthly meetup focused on hot topics in the world of inbound marketing.
The meetup hosts experts in the fields of Inbound Marketing, including SEO & Local SEO, Social Media Marketing, UX Design, Graphic Design, PPC, CRO, CRM, Email Marketing, Content Marketing, Growth Hacking, and more.
Host & Sponsor
This monthly event is sponsored by the inbound marketing agency
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See tweets about InboundTO with: #InboundTO (https://twitter.com/search?q=%23InboundTO)
Sign up now, invite others in the industry, and we'll see you there!
Caitlin Dwyer,
Host & Organizer at InboundTO and
Marketing Manager at Powered by Search
@caitcodes