Facebook and Instagram Advertising: How the Data Flows

Join us for a behind the scenes look at Facebook and Instagram advertising works. We'll touch on custom audiences (upload your email list!), the Facebook pixel, and more.

Our event will be at WLNS and is completely free. Lunch will be provided by TEKSystems.

For parking at WLNS, people can pull into our semi-circle driveway off Saginaw and park either on the right or left leaving a path for cars in the middle of the driveway. People attending the Lansing Marketing Hackers can park anywhere in those spaces. If those spaces are all taken, there’s plenty of parking in the back of the building, but then people would have to walk around to the front door. We will be expecting visitors, but everyone will have to come in the front door and sign in. The meeting is right near the front door, so it will be easy access from there.

• BrightDigit is a software development company which specializes in marketing integration and automation as well as software development on Apple platforms. We thank Leo Dion from BrightDigit for organizing and maintaining Lansing Marketing Hackers.
• TEKSystems, the largest private talent management firm in the world, providing IT staffing solutions, IT services and talent management. We thank Emily Van Zeelt from TEKSystems for helping support this event and bringing lunch for everyone.
• UnoDeuce Multimedia is a storytelling agency that uses video to document who an organization is and why they do what they do. We thank Paul Schmidt from UnoDeuce Multimedia for helping support this event.
• WLNS is the Mid-Michigan’s number one TV station, and has some of the most sophisticated advertising platforms for both broadcast and digital media. We thank Chad Munce for his contribution to the Lansing Marketing Hackers.

Our tentative schedule for the event will be:

12:00pm Networking and Lunch
12:15pm Introduction and Presentation
12:40pm Questions and Answers
12:50pm Conclusion

Please share and RSVP whether you can attend.

About Our Presenter - Timothy Haines
Timothy Haines is the founder of Symposia Labs. Based in Holland, Michigan, Symposia works to provide digital marketing strategy and execution for small to mid-sized businesses. Timothy utilizes his expertise and passion for digital communication to help organizations optimize their brands and thrive.