Advanced Audience Targeting with Chad Munce

The promise of using advanced targeting with your digital marketing efforts is to be a "no waste" media by only sending your message to those most likely to take action. Auto dealers know the minute you start your online search for a vehicle, and aggressively go after your business. As a small-medium size business, how can you compete? The good news is that it does not take a huge budget to be very effective when you are going after the low hanging fruit. This discussion will focus on the most effective ways to target your most valuable customers.

Feel free to send Chad a note of what you would like to hear at this session.

Our event will be at WLNS and is completely free. Lunch will be provided by Symposia Labs.

• BrightDigit is a software development company which specializes in marketing integration and automation as well as software development on Apple platforms. We thank Leo Dion from BrightDigit for organizing and maintaining Lansing Marketing Hackers.

• UnoDeuce Multimedia is a storytelling agency that uses video to document who an organization is and why they do what they do. We thank Paul Schmidt from UnoDeuce Multimedia for helping support this event.

• Symposia Labs -We are a group of individuals with varied specialized skillsets that have been developed over years of experience since the dawn of social media marketing. With diverse backgrounds in work and in life, our combined knowledge allows us to lean on one another to create the best strategies and achieve the best results for our clients. We are proud of the team we are.

Our tentative schedule for the event will be:

12:00pm Networking and Lunch
12:15pm Introduction and Presentation
12:35pm Questions and Answers
12:50pm Conclusion

Please share and RSVP today.

About our Presenter - Chad Munce
Chad Munce is the Digital Sales Manager for Nexstar Media Group, parent company of local CBS affiliate WLNS. Chad has been involved in designing and executing digital media marketing campaigns since his days as Marketing Director of Photo Marketing Association in the late 2000’s. Munce brings extensive knowledge of best practices and the latest technology in digital marketing, and how to utilize these tactics to build your brand and grow your business.