Discussion led by our own Scott Roeben (http://vitalvegas.com).
Content is king, and corporate blogging is the king of online marketing!
Through corporate blogging, companies have an unprecedented opportunity to build authority, create community, attract new customers and drive new business.
Blogging for a business is one of the best ways to reach new customers, create loyalty with existing customers and in the parlance of the industry, "Make a hell-ton of money."
Despite its proven success, many companies are reluctant to dive into the world of content marketing, but in our session, we'll make the case for starting one and show you the path to a winning corporate blogging strategy.
Content marketing can help a business get found and crush the competition, plain and simple. Content marketing for your corporate blog needs to be planned and managed to increase your chances of crushing your competition.
Expect actionable information about how corporate blogging differs from other forms of marketing, how SEO can provide breakthrough results and revenue, how to avoid common mistakes and how to integrate a corporate blog into your overall social media and online marketing strategy.
In this session, you'll learn everything you need to know in order to get your content marketing right...from someone who does it right every day.