Three Copywriting Strategies for Founders and Marketers

Hosted by LaunchHouse

Public group

This is a past event

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This class will be streamed online from our partners in New York, General Assembly. We will stream it in the large conference room at LaunchHouse.


Whether you’re writing emails to your mailing list, preparing a pitch for prospective investors, or thinking of your next marketing campaign, it’s important to know and use copywriting strategies that lead people to believe in your vision and product. In this class, Bassam will give a quick and practical overview of three strategies.


Consider word choice
Write compelling metaphors
Know when to use each strategy