Practical Influencing Tactics for Startups

Being able to influence others around you is a key trait of success for sales people for many generations.

Are influencers born or made?

Can you learn to be more influential?

The truth is that you can learn how to be more influential with those around you!

In 1984, Robert Caildini introduced the Theory of Influence, based on the following six key principles:

• Reciprocity

• Commitment and consistency

• Social proof

• Authority

• Liking

• Scarcity.

Paul Davies (https://www.linkedin.com/in/paultdavies)will outline the 6 Principles of Influence, and give you practical examples and tips to apply in your Startup Sales today!

Paul is a mentor at River City Labs. He has 18 years of B2B sales experience with over $40M of personal selling. Paul has worked in organisations with minimal marketing/branding to sign up big-brand customers.