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Online Event: How We Bootstrapped Our Way To 20+ Paying Customers In 12 Months

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Hosted By
Joeri (Yuri) T. and John S.
Online Event: How We Bootstrapped Our Way To 20+ Paying Customers In 12 Months


Stories from the Agile & Lean Business Strategy Trenches

We are excited to host Mike Keating and Ben Ihle, who are co-founders of is a startup that is working to transform the way businesses think about hiring. Mike & Ben will be talking about how they approach product development as a bootstrapped startup.

  • how they got here (Minimal Viable Product (MVP -> Today's Product). The good, the bad, the ugly
  • examples of product feature implementation from ideation to customer usage
  • prioritising MTTR over MTTF & continuous deployment
  • zero (or minimal) software product testing
  • how their approach to Artificial Intelligence (AI) has evolved over time

MTTR - Mean Time To Repair: Amount of time required to repair a system and restore it to full functionality
MTTF - Mean Time To Failure: Length of time that an item is expected to last in operation until it fails (used for non-repairable systems).

Below are two articles that can give you a taste of what is about:

5:45pm: Welcome
6:55pm: Questions and Answers
7:00pm: Close

Thank you to GO1 for providing the Zoom facility.

About the speakers:

Mike Keating has 11+ years experience in IT recruitment, leading and building high performing sales teams for Robert Half Australia. Previously to, he ran his own boutique tech recruitment agency working with tier 1 startups and enterprise businesses across Brisbane, Sydney, and Melbourne.

Ben Ihle has 18+ years experience within the software industry in both leadership and hands-on roles, at companies like TNS (acquired by Mastercard) and Wotif (acquired by Expedia). Ben was running a software freelancing business prior to starting with Mike.

This event is co-hosted with Agile Brisbane Meetup and supported by GO1 and BIGJUMP - Bringing Innovation to Life

Please join us for an informative online session. Note that the Zoom link for the meeting will be updated closer to the meeting date.

Online event
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