What makes an effective digital story? What tools do you need to win people over to your cause of campaign? How can we keep the stories we tell fresh and relevant to a diverse audience?
Ieva is a member and director of Blake House. Blake House Cooperative is a video production agency. We are contributing to systemic change through the production of authentic and effective documentary, creative and socially engaged video work for good organisations.
Ieva will briefly rant about who makes bad videos for good organisations, the common mistakes of commissioning video and then calmly explain why video is a power drill in your toolbox and what we can do to use video more effectively for good causes.
Will is Co-Founder of the Stronger Stories movement. After 15 years in creative agency roles working with clients such as Coca-Cola, Unilever, and EDF Energy, Will co-founded Stronger Stories, a not-for-profit movement of storytellers excited about the abundance of good ideas that can have a positive impact on our world.
Will is going to talk about why stories are important in helping good ideas grow, why people with good ideas aren’t always great storytellers and what we can do to help them.
Luke Walter is a Campaigns Manager with Small Axe, a non-profit creative campaigns and communications agency. Small Axe works to inspire people to act on the most pressing issues of our time by partnering with courageous causes, from trade unions and charities to social enterprises and international coalitions.
Luke will present his talk 'Rethinking visual storytelling: using living ideas instead of flogging dead ones.'
Florencia is the writer and co-founder of Tea-Powered Games. They make games that focus on communication and conversation in everyday life.
As an interactive medium, video games are in a prime position to offer stories that engender empathy and understanding through the player's actions. Florencia will talk about making relatable, non-violent games that help people reflect on their own approaches to conversation.