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What we're about
Multiple studies have shown a direct correlation between web site performance and the bottom line: •+100ms → -1% sales (Amazon) * •+400ms → -5-9% full-page traffic (Yahoo! Autos front page) ** •+500ms → -20% searches (Google) *** At the same time web pages are growing at a increasing pace and getting heavier and heavier: This makes this topic very hot and important, especially during the economic downturn when every penny gained from higher user engagements or saved from lower hardware or bandwidth costs matter a lot. Join our group and meet all the people who care about their sites' performance and are happy to share their knowledge, the tools, techniques, and magic tricks of web site performance optimization. Join the group for now in order to be kept aware of our meetings.