MetroTech Connect June MeetUp

This is a past event

27 people went

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• What we'll do

MetroTech Connect presents:

Demystifying Digital Analytics for Business Leaders & Entrepreneurs

How do you deal with the disruption in today’s business environment caused by digital technologies, social media platforms and evolving trends in communications etiquette? Are you leveraging Digital Analytics to optimize your marketing initiatives to ensure increased ROI and profits? Do you have a solid understanding of how much to spend in your online marketing channels that will produce the best results for your business?

Technology has afforded us the ability to monitor our company’s activity and our customer journey in real time! Take an active role in understanding the impact and results of your online communications and marketing dollars spent online. Join Njeri Watkins in this presentation on Digital Analytics and Business Intelligence and learn the critical activities to implement to yield the desired results for your online initiatives.


Njeri Watkins

Njeri Watkins is a Digital Intelligence Consultant and Instructor with UBC Sauder School of Business – Continuing Business Studies where she teaches Digital Analytics, Social Media and Digital Marketing Communications. Njeri is Co-Chair of the Digital Analytics Association - Vancouver Chapter, an active contributor in the community as an SME Speaker and Mentor to burgeoning entrepreneurs with Futurpreneur Canada, UBC MasterCard Scholars Program and undergraduate business students at SFU.


The stylish Sanctuary Lounge at i-on-CONNECT in Burnaby. A short walk or bus ride from Production Skytrain Station and minutes from SFU, BCIT, Hwy#1 & Hwy#7


1) RSVP - so we know how much pizza to order!!
2) Show up
3) Network, eat pizza, unwind
4) Sit back and listen to the featured presentation
5) Share your news with the group and participate in a vote on your content
6) Head home smarter and more confident than when you arrived

• What to bring

• Important to know