$100m Crowdfunding - Insights from interviewing world's top 3% of crowdfunders


Hey Startupers

You may not realise it yet, but if you're interested in learning about crowdfunding - and seeing what it takes to raise 6 figures and beyond - then you'll want to come along to this event.

Jurgen van Pletsen, Founder of Nicheinterview.com, joins us for Morning Startup to share crowdfunding strategies and techniques you need to deploy in order to have a successful crowdfunding campaign in today's market.

Over the last two years Jurgen has interviewed the Founders of crowdfunding campaigns that have collectively raised over $100,000,000 on platforms like Kickstarter and Indiegogo. He did in-depth detailed strategy teardown interviews and case studies with each of them, and he wants to come and share back to the community on what he's learned. He has noticed many common patterns to model, and patterns to avoid.

So if you are curious to see how the top 3% of crowdfunders in the world do it - then join us. If you have ever thought about crowdfunding as a potential way to launch your product, build your brand and raise capital, then this event is for you.

Here's what Jurgen is going to try and cover in 60 minutes:You'll learn how to get noticed amongst the 500 other projects launched every day, so you can stand out above the noise and get backers and large publications to take you seriously.

You'll learn what the important elements are, the typical stages of a campaign and the essential groundwork required if you want a good chance at succeeding, so you can hit the ground running and not make the same old mistakes as everyone else.

You'll learn why 80% of campaigns fail miserably, yet others go on to raise millions of Dollars - and the tricks and techniques used by the "big guys" to smash through their funding goals.

You'll learn advanced strategies for combining your crowdfunding campaign with Facebook's statistics engine to find more backers, and how to get granular with tracking your data.

You'll see an often-missed "White Hat" strategy that large successful campaigns use to double their money in less than 60 days.
We expect a lot of questions and Jurgen agreed to hang around at the end to answer as many as possible. This session will be packed with info, so better grab a coffee at Voltage Espresso before you sit down.

See you there!
PS. This will be a popular session, so RSVP at Meetup now to secure your spot.


Jurgen (https://www.linkedin.com/in/jurgenvp/) is an entrepreneur from Perth, Western Australia.
Jurgen was voted a Top 50 SME Leader in Australia by Inside Small Business Magazine and his entrepreneurial journey includes everything from music recording to app development, multi million dollar consulting, filmography, digital product development, marketing & advertising and business development.
Jurgen's background is in Strategy and Operations consulting for Deloitte Consulting.

He left Deloitte at 27 and co-founded a management consulting firm that returned an annual 7-figure profit during the first 5 years of operation.
He believes nothing provides personal freedom like entrepreneurship and he is passionate about sharing this message.

Today he's involved with Startup Weekend, the Founder Institute and works with clients from multiple industries all over the world to improve their sales and marketing processes, improve efficiency in their business and increase returns for the owners.

Through Nicheinterview.com he aims to inspire a new generation of entrepreneurs through in-depth conversations with other founders and the some of the world’s greatest business minds.
Niche also does event livestreaming, recording and you can see all the startup events (http://www.nicheinterview.com/startup-events) around Perth published on the site.

Link up with him at https://www.linkedin.com/in/jurgenvp/

Grab yourself a coffee and come and watch an interesting presentation and talk to some interesting people from in and around the startup scene.