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REGISTRATION IS REQUIRED TO RECEIVE THE ZOOM LINK Why should your business secure press coverage? Public Relations results in press interviews, product reviews and sales. Andrea Pass, owner of Andrea Pass Public Relations, will highlight how earned media equals quotes, reviews, features, interviews and more in the press. From print to broadcast to online, your brand awareness will increase. Keep your business relevant by consistently being noted in the media.
• What is the difference between Public Relations and Advertising • How earned media coverage is third-party editorial endorsement for your business, brand, book, service • What steps can you take to increase awareness using press coverage
For over 30 years, Andrea Pass has created and implemented public relations campaigns in a wide range of categories including consumer products, lifestyle, business-to-business, education, health/wellness/fitness, beauty, food, authors, non-profits and more. Andrea Pass Public Relations has an expertise in national, regional and local media relations outreach. Her strength in relationships coupled with her knowledge of the ever-growing media base results in securing top tier, targeted media placements to increase brand awareness, reputation management and sales for established businesses and growing entrepreneurs alike.