• REcon 19


    ### For full details and registration visit www.recon19.com ### REcon 19 is NYC's first and only FREE user research conference. Join us Saturday, October 5th at Bloomberg LP to learn from industry leaders, share your own expertise, and discuss all things user research. ### For full details and registration visit www.recon19.com ###

  • REcon 19 - Call for Submissions

    Needs a location

    ### CALL FOR SUBMISSIONS FOR RECON19 - DEADLINE IS AUGUST 11 ### More info: https://recon19.com Interested in sharing your expertise and contributing to the researcher community at REcon 19? We're now accepting proposals and would love to hear from you! For more information and to submit your proposal: https://forms.gle/bGsvred6usGLC3X48 The submission deadline is August 11 - REcon 19 will be taking place on October 5th.

  • How to be an influencer at work

    General Assembly

    ### RSVPs via General Assembly ONLY: https://generalassemb.ly/education/how-to-be-an-influencer-at-work/new-york-city/83989 ### Wish your research made more of an impact? Sometimes it’s not what’s said, but who says it. Defining your own personal brand can help you position yourself in a diverse organization, gain influence and get more done – harnessing your unique self to put politics to work for you. *** Agenda *** 6:30 pm - Meet & Greet 7:00 pm - Presentation: How to be an influencer at work 8:00 pm - Q&A and Networking *** Speakers *** # Melanie Shor Design and communication strategist with 10 years of experience building and revitalizing B2B and B2C products and corporate brands. Select client experiences: AIG, ExxonMobil, Comcast, Walmart, 3M, John Deere, Gilette, Citibank, Goldman Sachs, and Bank of America. # Sarah Schwartz Reformed consultant with over 10 years of experience managing people and research projects at companies big and small. Advised clients like Samsung, Marcus by Goldman Sachs, and Huggies on almost every aspect of branding -- from employee engagement to retail packaging to naming to product design. ### RSVPs via General Assembly ONLY: https://generalassemb.ly/education/how-to-be-an-influencer-at-work/new-york-city/83989 ###

  • The Psychology of User Research



    Understanding the underlying psychology of why humans do what they do and say what they say is critical for effective insights discovery (and filtering out). Join us at Stash Financial to hear from researchers about how they are leveraging a deep understanding of human psychology and related fields for their user research. ### Agenda ### 6:30pm Meet & Greet 7:00pm Talks 1) How businesses can use Operant Conditioning to Strengthen Desirable Behaviors on their Platforms - Pritish Sai 2) Your memories are lying to you & what monkeys can teach you about stakeholders - Lana Cohen 8:00pm Networking

  • Advanced Information Architecture Testing Workshop

    ### RSVP via Eventbrite ONLY: https://www.eventbrite.com/e/advanced-information-architecture-testing-workshop-registration-62433608604 ### Information architecture is critical to ensuring products and services are easy to use and navigate. A well organized IA makes for a better user experience, improved productivity, less frustration, more satisfaction, and in the end, happier customers. Join Rebecca Klee, a User Researcher from Optimal Workshop, as she shares tips and practical techniques for taking your information architecture testing practice beyond the basics. This will be a hands-on workshop and attendees are encouraged to bring their own device. Practical activities will include running a moderated card sort to incorporate in-person insights with remote responses and combining a range of user research inputs to create and run your own tree test. ## Bonus ## Each attendee will receive 1 month's complimentary access to Optimal Workshop's user research suite valued at $199 USD. Workshop Outline: -------------------------------- 1. Overview of IA testing - Understand where testing fits within an IA project and how to maximise methods like card sorting and tree testing by using them in combination. 2. Set up a card sort for success - Define objectives, select content and design your card sort to collect richer insights. 3. Analyze card sort results - Combine exploratory and statistical methods to develop alternative IA structures. 4. Design tree tests with confidence - Create structures and write tasks to collect the insights you need. Use alternative task types to learn more from your test. 5. Tree test analysis - Move from high level insights to detailed findings, including patterns to watch out for. Schedule: -------------------------------- Doors Open - 6pm Workshop Start - 6:15pm Workshop End - 8:45pm The Presenter -------------------------------- Rebecca Klee: https://www.linkedin.com/in/rebeccaeklee/ Our Host -------------------------------- Hudson MX is a fast-growing early-stage media technology startup with headquarters in Atlanta and New York City. Our SaaS and API solutions are currently being used by the world’s largest advertising holding companies and their commercial partners. Our rapidly growing company was founded in 2016 by a cross-section of proven industry leaders from digital, linear, buy-side, and sell-side. This uniquely qualified team was united by the desire to enable a “healthy media buying ecosystem”, shaped by the people who know what the future of buying should look like—agencies, buyers, and their trading partners. FAQs -------------------------------- Who should attend this workshop? This workshop is open to everyone, however, the workshop is focused on advanced techniques. A basic understanding of user research and information architecture will be helpful in getting the most out of this workshop. How do I register? Registration is via Eventbrite ONLY: https://www.eventbrite.com/e/advanced-information-architecture-testing-workshop-registration-62433608604

  • Using the Kano Model for User Research - Workshop

    RSVP via Eventbrite ONLY: https://www.eventbrite.com/e/using-the-kano-model-for-user-research-workshop-registration-61758790204 ------------------------------------------------ As a user researcher, we are often faced with the challenge of discovering new ideas, generating a myriad of associated features quickly, and then pruning them away under a tight timeline in order to drive to a MVP. In this workshop, we will cover the Kano Model: A descriptive survey technique for better understanding the potential appeal of features and honing in on a list of the most valuable features. We will walk through the concept of this survey, describe various ways of doing this method, including how to leverage qualitative research to improve your insights and outcomes. We'll use workshop activities to build a kano survey from scratch and demonstrate its fundamentals. This is an introduction for researchers wishing to learn this specific method. You should already be familiar with basic concepts of design research. For Registration and more info visit Eventbrite: https://www.eventbrite.com/e/using-the-kano-model-for-user-research-workshop-registration-61758790204

  • How To Use Research to Shape Your Process, Team and Specifications

    Join us at SeatGeek for refreshments and an interactive discussion. Bring your expertise and questions for fellow researchers! Agenda 6:30pm - Meet and Mingle 7:00pm - Talks & Discussion • ResearchOps: Research driven insights to Actually Make Your "No-Shows" Show Up - Afm Aftab • Do mighty user research with a team of one - Snigdha Diehl • UX Research shaping W3C specifications for Text-to-Speech (TTS) Pronunciation - Sam Kanta, PhD 8:00pm - Networking

  • Independent Researcher 101 - Seminar

    Motivate Design LLC

    RSVP via Eventbrite ONLY: https://www.eventbrite.com/e/independent-user-researcher-101-seminar-registration-57349658372 ------------------------------------------------ ### General Registration open until 3/18 ### Come join Janine Coover to learn about the ins and outs of being an independent user/UX/design researcher. In this seminar, you'll hear about Janine's transition into, and experience as, an independent researcher, and learn about the challenges and advantages of being independent in the UX research field. Janine will also share her best tips and tricks for success, and answer any questions you may have. Janine's Bio: https://www.linkedin.com/in/janinecoover/ - Seminar Outline 1) Getting Started Self-assessment, Define your offering, Building awareness, Legal and financial 2) Before a Project Assessing client needs, Estimates and negotiation, Contracts and work status 3) During a Project Collaboration, Communication, Setting boundaries 4) After a Project Invoicing, Maintaining relationships 5) Sustaining Your Business Work environment, Maintaining a prospect funnel, Managing workload, Self-care, Cultivating a positive mindset For more info and to RSVP, visit our Eventbrite page: https://www.eventbrite.com/e/independent-user-researcher-101-seminar-registration-57349658372

  • What people say, do, and say they do: making sense of behaviors and habits

    People's habits and other behaviors have a major impact on how they experience all kinds of products and services. Come join us to hear about how the right research can help make sense of it all. *** Agenda *** 6:30 pm - Meet & Greet with refreshments 7:00 pm - Talks & Discussion 8:00 pm - Networking *** Presentations *** 1) Heuristics, Biases, and Distortions, Oh My: Some Surprising Ways Our Brains Work - Brad Orego 2) Using Mixed Methods Research to Stitch Together a Coherent User Story - Laura Malkiewich 3) The Impact of Automation on Savings Behaviour - Brian Landry

  • Consumer Reports: Tour Inside the Test Labs



    Ever wonder what it's like inside the Consumer Reports test labs? Join us for a tour where we will get a special behind-the-scenes look at how many of the products we use every day, from washing machines to TVs, are tested by the organization's research team. You'll also get a chance to hear from the CR UX experts about how they work. We will depart on a 1pm Metro North train from Grand Central to the lab in Yonkers and return to Grand Central around 6:00. The ticket price includes all transportation fees. Space is extremely limited. Please let us know ASAP if you will not be able to make it so the space can go to someone on the wait list. All proceeds will be donated to charity.