Dispatches from the Future: Nonprofits and Tech - feat. Jeffrey Zeldman and more

Panel moderated by Jeffrey Zeldman, leader in web design and web standards – featuring Jen Simmons (Mozilla), Jeffrey MacIntyre (Bucket), and Glenda Bautista-Baker (Hearst)!

Whether you’re technically savvy, people-savvy, or both; whether your organization’s abundantly financed or you struggle to raise shoestring budgets; and whether you’re ready or not, over the next five years, massive change will be expected from every organization with a digital presence — including your nonprofit.
Digital publications, social media channels, and corporate brands will offer new modes of AI-powered customization, new modes of input (such as voice), and new products that further blur the already smoky lines between the personal and the designed, the real world and the digital.

Customers will expect the same level of sophistication and service from the nonprofit brands they care about. And they’ll find new brands to care about, if yours doesn’t measure up.
But the future doesn’t have to be scary. In fact, it looks pretty exciting. Join technology experts and product designers who are leading the exploration for a look into our shared future.

Jen Simmons, Mozilla
Jen is the host and executive producer of The Web Ahead, winner of the 2015 Net Award for Podcast of the Year. She’s a Designer Advocate at Mozilla, who spends her time researching the coming revolution in graphic design on the web, speaking (https://links8.mixmaxusercontent.com/58f7590260cbf3201289de85/l/epBMfTboyR7fClmMU?messageId=PXopu7bchhNO59KGo&rn=i4mclR3UgYmZlpkI&re=ISbvNmLlR2bj9Ga3NHbyl2ZAZmZlpmI&sc=false) at conferences, writing (https://links6.mixmaxusercontent.com/58f7590260cbf3201289de85/l/DdapxvJ9exGL5oAMO?messageId=PXopu7bchhNO59KGo&rn=i4mclR3UgYmZlpkI&re=ISbvNmLlR2bj9Ga3NHbyl2ZAZmZlpmI&sc=false) about what she discovers, and advocating for what we need next. A web designer and front-end developer with two-decades of experience, Jen has worked on projects for CERN, the W3C, Google, Drupal, and more. With a 20-year background in nonprofits, Jen has created many works for the stage and screen, and is excited about new CSS for web page layout and the future of editorial design.

Jeffrey MacIntyre (Consultant & futurist, Bucket, Predicate)
Jeffrey MacIntyre (http://jeffmacintyre.com/) is a content-focused strategist, information architect, and consultant, with deep roots in product development, user experience, and information sciences. A client once said Jeffrey builds content machines. They weren’t wrong. Jeffrey’s career-long focus on the business and craft of content is rooted in finding new ways to make the work of creators creatively vital and commercially viable. He has worked with clients in a variety of sectors, from e-commerce to media & entertainment, startups to the Fortune 50, including: the American Museum of Natural History, Arts & Entertainment Television Networks, AutoTrader Group, Best Buy, Centers for Disease Control & Prevention, Condé Nast Media, NBCUniversal, News Corporation, Philips, Thomson Reuters, Universal Music Group, University of Michigan, Viacom, Vimeo, and Yahoo!

Glenda Bautista-Baker - Ad Technology, Product & Operations Leadership for Digital Media at Hearst
For nearly 20 years, Glenda has worked with internet companies & digital media businesses in both Silicon Valley & Silicon Alley, as a technologist, architect, strategist, developer, designer, producer, & analyst. Her strong ad tech, marketing tech, and analytics background spans publishing, monetization, business intelligence, big data, rich media, social software, programmatic buying, search, and the semantic web. She’s based in New York City, where she was also born & raised. In previous years, she has called San Francisco & Silicon Valley her home.

Moderated by Jeffrey Zeldman
Designer, author, and creative director Jeffrey Zeldman (https://links2.mixmaxusercontent.com/58f7590260cbf3201289de85/l/OWLTe6MMQv1zAuQSm?messageId=R38K5ta9SKDzgui5p&rn=i4mclR3UgYmZlpkI&re=ISbvNmLlR2bj9Ga3NHbyl2ZAZmZlpmI&sc=false) is the founder of studio.zeldman (https://links2.mixmaxusercontent.com/58f7590260cbf3201289de85/l/D6AjGkplesJHsMsuY?messageId=R38K5ta9SKDzgui5p&rn=i4mclR3UgYmZlpkI&re=ISbvNmLlR2bj9Ga3NHbyl2ZAZmZlpmI&sc=false), specializing in editorial and e-commerce design; co-founder of the web design, front-end, and user experience conference An Event Apart (https://links7.mixmaxusercontent.com/58f7590260cbf3201289de85/l/e3uCoU0olmfXY2F1d?messageId=R38K5ta9SKDzgui5p&rn=i4mclR3UgYmZlpkI&re=ISbvNmLlR2bj9Ga3NHbyl2ZAZmZlpmI&sc=false); and publisher of A List Apart Magazine and A Book Apart (https://links2.mixmaxusercontent.com/58f7590260cbf3201289de85/l/tXSfrYGOy4GqLOMi5?messageId=R38K5ta9SKDzgui5p&rn=i4mclR3UgYmZlpkI&re=ISbvNmLlR2bj9Ga3NHbyl2ZAZmZlpmI&sc=false) (“brief books for people who make websites”). Jeffrey has written two books, notably the foundational web standards text Designing With Web Standards. More than 85 universities list it as required reading, and it has been translated into 15 languages. Jeffrey broadcasts from The Big Web Show (https://links7.mixmaxusercontent.com/58f7590260cbf3201289de85/l/r1Ein0Glfo3mOqXcP?messageId=R38K5ta9SKDzgui5p&rn=i4mclR3UgYmZlpkI&re=ISbvNmLlR2bj9Ga3NHbyl2ZAZmZlpmI&sc=false); is a founding faculty (https://links8.mixmaxusercontent.com/58f7590260cbf3201289de85/l/aYRmLHjighzoU9gEO?messageId=R38K5ta9SKDzgui5p&rn=i4mclR3UgYmZlpkI&re=ISbvNmLlR2bj9Ga3NHbyl2ZAZmZlpmI&sc=false) member of the MFA Interaction Design program at New York’s School of Visual Arts; has blogged at zeldman.com (https://links3.mixmaxusercontent.com/58f7590260cbf3201289de85/l/2cvArJ9UbW3RmimDB?messageId=R38K5ta9SKDzgui5p&rn=i4mclR3UgYmZlpkI&re=ISbvNmLlR2bj9Ga3NHbyl2ZAZmZlpmI&sc=false) since 1995; and amuses his followers @zeldman (https://links8.mixmaxusercontent.com/58f7590260cbf3201289de85/l/fPU9x0FVjvyWuAQGo?messageId=R38K5ta9SKDzgui5p&rn=i4mclR3UgYmZlpkI&re=ISbvNmLlR2bj9Ga3NHbyl2ZAZmZlpmI&sc=false).

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July's Nonprofits That Code event brought together nonprofit leaders and doers from the NYC community!