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UPDATE (4/9/20): Due to the ongoing presence of COVID-19, we have decided to transition this event into an online-only presentation and Q&A. Because of this, we are making a few changes to the format and adjusting the start time to 6pm.

We will be utilizing Zoom online video conferencing and the link to access the live presentation will be available only to those that RSVP via Meetup.

We thank you for your understanding and if you have any questions, comments, or concerns, please leave a comment below! We hope to see you all in person very soon.

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Don't miss out on the last UXPA event of the season!

You probably haven’t heard of microcopy, but chances are you interact with it every day! It’s the text supporting the user experience, like buttons, 404 messages, meta data, etc. These micro interaction points on a site are just a piece of what UX Writers specialize in creating — for websites, apps, games, and beyond.

Because UX Writing is a relatively new discipline within user experience circles, it’s often an underutilized specialty. In this workshop, you’ll get a thorough introduction to UX writing, what it entails, and why it matters for your project.

We’ll cover the basics of establishing an inspiring content strategy that informs information architecture. Then we’ll see how the simple addition of copy can turn your wireframes into more compelling prototypes. You’ll also learn how copy interacts with design to create seamless visual communication that encourages, supports, and delights users.
You’ll leave with actionable tips and tricks you can immediately start implementing into your projects. Whether you’re a writer or not!

*RSVP IS REQUIRED TO ENTER THE VENUE

**Must be UXPA Norfolk member to attend.
Sign up for membership here (free): http://bit.ly/UXPANFK

--Speaker Bio--

Meg Linen

Meg Linen is a senior copywriter with a love for all things UX. When she's not type type typing away for clients like Adidas, Google, or Spotify, you can find her playing with plants or spoiling her dog. Get to know her professional side at fresh-linen.com, or see how she spends her free time @megsheets on social.

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