Join ONA Triangle for two interactive sessions designed for student journalists, professionals and everyone in between.
Samantha Ragland will lead a hands-on workshop about cross-platform storytelling and engagement. Then she'll dive into a leadership session.
There is no cost to attend and lunch will be provided.
SESSION 1: Cross-platform storytelling, from strategy and execution to measuring success
There is no one-size-fits-all approach to digital storytelling.This workshop will break down the unique characteristics and audience expectations for stories presented on platforms like Snapchat, Instagram, Facebook and Twitter. We'll look at how a text-based story can be told in seconds on Snapchat or Instagram, how that same story can be told through photos on Facebook or text-bites on Twitter. We'll discuss why some stories work best on one platform over the other, and which strategic questions you should be asking yourself ahead of your coverage plan to know. And finally, we'll also dig into our smartphones, sharing some of our favorite apps for creating digital stories without ever logging on to a computer. After learning about these digital spaces and tools to create engaging content for them, you'll break into groups and translate a story into one of these digital spaces.
WHAT TO BRING:A charged-up smartphone, laptop or both
IMPORTANT TO KNOW:This training isn't just for journalists! It's for anyone who is curious about digital storytelling or already considers themselves a digital storyteller.
