- The Dos and Don'ts of High Performance Marketers
Hey! You're invited to this free Growth Marketing event hosted by OMN London x Autopilot x Salience. Guy Marion, global keynote marketing speaker and CMO at Autopilot, will be flying from San Francisco for this Growth Marketing event in association with OMN London on the 10th of May at the brand new Work.Life Clerkenwell space. Get your free ticket on Eventbrite here (https://www.eventbrite.com/e/the-dos-and-donts-of-high-performance-marketers-tickets-33710235221) - There are only 100 free tickets so places are very limited For all companies, from startups to corporates, understanding and influencing the customer journey is the secret to more sophisticated, more effective marketing that attracts, engages and converts your audience and creates genuine differentiation from existing and wannabe competitors. You'll learn Guy's top tips, tricks and insights into how high-performing marketers are getting smarter in why, when, how and where they communicate with customers at all points in their journey—from awareness through conversion to retention and referral. Following Guy's talk, we’ll have a special guest marketing leader speak about their experience and success using automation to scale and personalise their customer journey. Stay tuned for the speaker to be announced soon! To end the evening, we’ll have an open Q&A panel with some of the brightest marketers in the industry closed off by free drinks at a local watering hole. Get your free ticket on Eventbrite here Who should attend? This is a casual educational and networking event that anyone interested in marketing automation or growth marketing is welcome to attend. Agenda • Introduction • The Secrets of High Performance Marketers (Guy Marion - CMO & Growth @ Autopilot) • Customer Journey Marketing Success Story (Speaker TBA) • Panel Q&A (Marketing growth leaders, moderated by Gus Ferguson - Partner @ Salience, a growth and innovation agency) • Drinks & Networking Get your free ticket on Eventbrite here Meet the speakers Guy Marion - CMO & Growth @ Autopilot (https://www.linkedin.com/in/guymarion/) Gus Ferguson - Partner @ Salience, a growth and innovation agency (https://www.linkedin.com/in/fergus1/) Additional guest speakers TBA soon! Get your free ticket on Eventbrite here (https://www.eventbrite.com/e/the-dos-and-donts-of-high-performance-marketers-tickets-33710235221) Cheers Gus :)
- Corporate Innovation: The Future of Business
**This event is taking place TODAY** Hi everyone If you're interested in corporate innovation, entrepreneurialism and startups, I'd like to invite you to a special free event that we're involved in putting on TODAY (29th Nov) with Business Information specialists EditorEye at the new General Assembly building in Aldgate. Sign up for free here: Corporate Innovation: The Future of Business (http://omnlondon.us4.list-manage.com/track/click?u=51fabe561e4bbb6ddda5d0056&id=1468d115f9&e=edfae7bba9) During this event, we bring a panel of corporate leaders, accelerators and startup ecosystem professionals together to discuss how more established businesses are partnering with startups to reinvent their business models, attract digital talent and embrace the latest technology, to engage more effectively with customers in a digital world. Panelists: Chloe Nicholls (http://omnlondon.us4.list-manage.com/track/click?u=51fabe561e4bbb6ddda5d0056&id=b551c05df4&e=edfae7bba9) Panel Moderator; Marketing, EditorEye Todd O'Brien (http://omnlondon.us4.list-manage.com/track/click?u=51fabe561e4bbb6ddda5d0056&id=23f8def00e&e=edfae7bba9) Co-founder, Dell for Entrepreneurs UK at Dell Amalia Agathou (http://omnlondon.us4.list-manage.com/track/click?u=51fabe561e4bbb6ddda5d0056&id=5829e8498e&e=edfae7bba9) Innovations Manager, 18 Havas Maria Slowinska (http://omnlondon.us4.list-manage.com/track/click?u=51fabe561e4bbb6ddda5d0056&id=e57b456b93&e=edfae7bba9) Head of Open Innovation, Digital Catapult James Millar (http://omnlondon.us4.list-manage.com/track/click?u=51fabe561e4bbb6ddda5d0056&id=6d0ef13a44&e=edfae7bba9) Director of Partnerships, MassChallenge Nick Gregg (http://omnlondon.us4.list-manage2.com/track/click?u=51fabe561e4bbb6ddda5d0056&id=3d1b67b027&e=edfae7bba9) CEO, EditorEye Hope to see you guys this evening! Cheers Gus and the OMN team
- Silicon Halloween Super Meetup!
Welcome, esteemed mortal! You're invited to A MONSTER of a tech Halloween party... Join the hipsters, hackers and hustlers of London's entrepreneurial, tech and marketing communities for a hellishly good time on the 26th October. If you commit to coming in fang-tastic fancy dress, it's 100% FREE! Send me an email ([masked]) saying "I'm coming fancy" for the promocode. All ticket revenue goes behind the bar, so FREE drinks! W00t! Please note that we use Eventbrite for tickets - Meetup RSVPs won't get you in the door, so click here to head over to Eventbrite Now and ensure your place at the party! (http://siliconhalloween.eventbrite.co.uk/) OMN is teaming up with Hipsters, Hackers and Hustlers, Girls in Tech, #Techlondon and Startup Socials LDN to create Silicon Halloween! We've got three spook-tacular speakers and lots of devilish digital debauchery planned for the evening! It's taking place in the suitably scary Salter's Hall in Moorgate, generously sponsored by UK venue marketplace, HireSpace. Head over to Eventbrite Now to claim your ticket! (http://siliconhalloween.eventbrite.co.uk) See you there... Gus
- !FREE FLASH EVENT! Community - The Marketer's Secret Weapon!
*** FLASH OMN EVENT *** AMAZING SPEAKERS, NEW VENUE... AND ITS FREE! Sign up on Eventbrite (https://www.eventbrite.co.uk/e/flash-event-community-the-marketers-secret-weapon-tickets-26464411768) VERY LIMITED SPACE AT A PRIVATE MEMBERS CLUB - ONE ALFRED PLACE Hi everyone... We've got 3 amazing speakers for you on 19th July! They'll be discussing how creating community around your brand is the key to success in 2016. For most companies the ultimate objective of marketing is building profitable owned audiences, and the three speakers we've got for this flash event are all seasoned professionals, highly experienced at doing this for their brands. And of course, there will be digital discussions and drinks in true OMN style following the talks :) The venue is pretty small (but very, very cool) so it's first come, first served! *** BOOK YOUR FREE TICKETS ON EVENTBRITE TO GUARANTEE YOUR SPACE - MEETUP RSVPS WILL NOT GET YOU ADMITTANCE *** (https://www.eventbrite.co.uk/e/flash-event-community-the-marketers-secret-weapon-tickets-26464411768) We've two shining stars from the community management world confirmed so far... (and just waiting for a third to say yes... I'll post as soon as he does): Richard Millington (https://uk.linkedin.com/in/richard-millington-5a32782) - Founder of community consultancy FeverBee and author of 'Buzzing Communities' - Rich is one of the world's foremost experts on Community. We are extraordinarily lucky to have him join us and share his experiences and insights into current thinking on building communities around brands. Rob Coke (https://www.linkedin.com/in/robcoke) - Group Strategy Director at Studio Output - Rob is a strong believer in the power of design to effect change and influence communities. His talk, entitled "Brexit™ - How design made the difference" is incredibly on point! In the aftermath of the EU Referendum, he’ll explore some of the ways design can influence rational and emotional decision-making, with potentially catastrophic consequences. Hannah Wilson (https://uk.linkedin.com/in/hannah-wilson-b046b312)- Head of Marketing at Gumtree - Hannah is a highly experienced marketer having held top jobs at the likes of The BBC and eBay. She's currently working on bringing community to the Gumtree marketplace through tapping into her audience's passions. Her talk entitled #Upcycle Revolution will explore how she used one particular passion to start a movement! These guys are all right at the top of the community management game, and I hope you're all looking forward to hearing what they've got to say as much as I am! We'll be holding this at One Alfred Place (https://www.onealfredplace.co.uk/), kindly sponsored by Peerspace, which is a Private Members Club near Goodge Street. *** BOOK YOUR FREE TICKETS ON EVENTBRITE TO GUARANTEE YOUR SPACE - MEETUP RSVPS WILL NOT GET YOU ADMITTANCE *** (https://www.eventbrite.co.uk/e/flash-event-community-the-marketers-secret-weapon-tickets-26464411768)
- Advanced Growth Marketing Workshop in partnership with Startup Socials
Hi everyone We're back!! I'm delighted to announce that we've partnered with the hugely successful San Franciscan entrepreneurial community, Startup Socials. On the 27th May, we'll be holding the inaugural Growth Marketing London event (https://events.bizzabo.com/growthhackinglondonmay2016) at IDEA London. This day-long session brings some of SF's top growth marketers across the pond to share their experience and insights. It's not often we get big name US speakers in London without extortionate ticket prices, so this really is a rare opportunity not to be missed! And as an OMN member you get an additional 20% off :) Promocode: OMNGROWTH (https://events.bizzabo.com/growthhackinglondonmay2016?promo=OMNGROWTH) THE VENUE CAN ONLY HOLD 90 PEOPLE MAX SO PLACES ARE EXTREMELY LIMITED - IF YOU WANT TO COME, GET YOUR TICKET NOW (https://events.bizzabo.com/growthhackinglondonmay2016?promo=OMNGROWTH)! MEETUP RSVPS ARE NOT TICKETS - PLEASE GO TO THE BIZZABO EVENT PAGE (https://events.bizzabo.com/growthhackinglondonmay2016) TO GET TICKETS. The day will be split up into workshops which will allow you to get help with any of the big questions you might have about how you can become a growth master. Speakers all the way from San Francisco! WHAT A LINEUP!! And of course, as it is an OMN collaboration after all, there will be drinks and discussions with like-minded digital people from 5PM onwards. There is a cost for this event, but as you're OMN London members you get 20% off! :)) Promocode: OMNGROWTH (https://events.bizzabo.com/growthhackinglondonmay2016?promo=OMNGROWTH) SEE YOU THERE! Cheers Gus
- OMN Future of Work Series - The ALL STARS Edition - in collaboration with Upwork
The second event in OMN London's Future of Work series is going to be huge! Following the roaring success of the last event in March, we're very excited about this one for a number of reasons... Not only do we have globally-renowned Futurist Rohit Talwar as our keynote speaker! Not only is he joined by some of the world's foremost Future of Work thinkers! Not only are we partnering with Upwork, the world's foremost freelance talent marketplace who will be speaking... And generously sponsoring the bar! But, it's also in June, and for anyone that's been to a Summer OMN event before, you'll doubtless agree that there is absolutely no better place to be on sunny Thursday evening in London than aboard HMS President, drink in hand, chatting with the best and brightest of London's digital scene. Rohit Talwar speaks at events around the world. He also advises businesses and governments on the topic of how we'll be living and working in an augmented, intelligent hybrid reality. His conclusions as to what our work lives will be like are truly fascinating. He is launching his new book "The Future of Business" at the event and will be joined by a number of the contributors, who are among the most influential Future of Work thinkers in the world (seriously, it's amazing!), on the night to talk. We'll be announcing the speakers soon. It's the Future of Work ALL-STARS Edition! On the night, the speakers will provide powerful insights on how rapid advances in science, technology and social expectations will bring major disruption to life and business over the next two decades. They will explore how the human brain and body will be enhanced, how AI could transform literally every aspect of business and work, and how the boundaries between real and virtual will all but disappear. *** SPEAKER LINEUP Rohit Talwar, The Future of Business: Surviving and thriving in a rapidly changing reality. What are the transformational shifts, disruptive developments, emerging industries and new business strategies and behaviours that could shape the business environment over the next 20 years. Follow him @fastfuture (https://twitter.com/fastfuture). Hayley Conick is Country Manager for Upwork, the world's leading freelance talent marketplace, where she has the strategic and operational responsibility for raising the platform’s profile nationally. Hayley was a founding member of Smarta.com and worked alongside tech entrepreneur Dan Wagner at internet incubator Bright Station Ventures evaluating investment ideas. Small business specialist, digital strategist and Cambridge graduate, Hayley regularly speaks about issues impacting small businesses and entrepreneurs. Follow her @hayleyconick (https://twitter.com/hayleyconick). Yates Buckley, The Future of Digital Media - The Freexpensive Prerogative: How might we use intelligent personal agents to integrate our technology ecosystem to best communicate to us, control access to our personal data, and serve our needs. Yates is a founding partner at UNIT9, an award winning UK digital production agency. Follow his agency @UNIT9 (https://twitter.com/unit9). Dean Bubley, The Future of the Phone Call: What's the potential evolution of the humble phone call and what are the implications of ever-more fragmented but more functional and customised forms of telecommunication for how we market, engage customers and develop new products and services. Dean is a UK based technology analyst, founder of disruptive Analysis and authority on the future of telecommunications. Follow him @disruptivedean (https://twitter.com/disruptivedean).
- OMN Future of Work Series - Keep Up. #KeepLearning!
OMN is back with an awesome FREE event in collaboration with our friends at Squared Online (who are sponsoring the bar!) on March 19th... All aboard the HMS President!! We're kicking off our 2015 programme with the Future of Work series - a number of events taking place over the next few months looking at how technological and cultural change is driving seismic shifts in what it means to be working in the digital industries. The first event in the series is entitled "Keep Up. #KeepLearning!" and focuses on the responsibility that digital professionals have to continuously improve their skills to remain relevant. As per normal, we're inviting a few awesome speakers to the stage who'll give their perspectives on the issues, and advice on how to negotiate the Future of Work. *** SPEAKER LINEUP I. The Future Business Forum (https://twitter.com/Think2025), a B2B Think-Tank to explore and debate what the world of work and business will look like in the future. Glen Kieran, Founder of the Future Business Forum, which in partnership with Cass Business School (http://www.cass.city.ac.uk/), brings together global leaders to debate the challenges organisations will face ten years from now. Some of the critical business issues the think-tank will address include the future of Leadership, Globalization, Generational Demands, Diversity and the Enablement of Technology. II. The Hot Spots Movement (http://www.hotspotsmovement.com/), the UK leader in Future of Work research and consulting Harriet Molyneaux focuses on business and strategic development for Future of Work Lab Jam, a digital interactive platform that helps companies find actionable solutions to the complex global challenges of the contemporary world. Haniah Shaukat, Head of Research for the Future of Work Research Consortium. She directs the research agenda, project manages the delivery of Masterclasses, and conducts bespoke workshops for some of the world’s leading organisations. III. Squared Online (http://www.wearesquared.com/), the digital marketing qualification developed with Google Aiden Carroll, award-winning brand strategist. Aiden’s career has seen him work with numerous brands in shaping and delivering their digital and advertising strategies. His work appears in multiple publications – from The Independent to The San Francisco Chronicle and he talks and trains constantly, mainly in London & Hong Kong, making a habit of saying yes to interesting opportunities. *** Here's a link to a post on Medium that gives more context around the event topic: THE FUTURE OF WORK - The Individual's Responsibility to Keep Up and Keep Learning (https://medium.com/@TetradGus/the-future-of-work-series-a301d0f588c7) It's hard to imagine an industry more affected by the exponential rate of change than marketing. Anticipating mass adoption of new technologies means that we're way ahead of the curve. Keeping up-to-date is vital to your success. Traditionally, the responsibility for training employees fell to employers. The growing importance of keeping up-to-date however, means that what was once a perk is now a key requirement for those wanting progression in their careers. We cannot rely solely on employers to find the best professional development programme for our needs, and as such we should be proactively researching and demanding training and courses to keep up-to-date. Other topics in the series will include: • The importance of taking control of your professional development in a rapidly evolving industry • The importance of personal branding in getting the job you want • Become the CEO of your life - The death of 9 - 5 and the exodus to freelance • How to attract the best employees in a radically evolved recruitment market • Remote working and distributed teams - Is going to the office a thing of the past? • Is Artificial Intelligence coming for your job?! I can't wait to see you all there!! Cheers Gus
- The Digital Summer Party 2014! - Biggest OMN ever!
The Digital Summer Party 2014 - Advance tickets for OMN members London's at the forefront of a world-changing technological transformation affecting every aspect of our lives... and as digital people we're getting to see this first hand! This is clearly something to celebrate... and we're going to do so in style with the Digital Summer Party 2014! There will be entertainment, street food, beers and wine, Hoxton Radio DJs and more at the awesome 5,000 sq. ft. Pennington Studios in East London! Check out the full details on the dedicated event site here (http://www.digitalsummerparty.co.uk) Don't miss out! Come join the party at the Eventbrite page here (https://digital-summer-party-2014.eventbrite.co.uk)!
- "Don't you know who I am?!" Reputation and Influence
Drum roll please.... Free summer events are back! The next OMN extravaganza is announced for the 29th May aboard HMS President (http://www.hmspresident.com)! Don't you know who I am!? Digital Reputation and Influence How you appear online is becoming more and more important, both professionally and personally. From customers judging your brand on the number of followers you have, to employers checking out your twitter feed; and both potential investors in your startup and romantic partners doing their due diligence via a Google search on your name to site a few examples, your online footprint now has hugely significant effects on your life. Do you know how healthy yours is? It's vital that not only are we aware how we're perceived online, but that we're actively protecting, managing and enhancing our digital selves to increase our personal and professional reputation and influence. Speakers Azeem Azhar (https://twitter.com/azeem) - CEO and Founder of PeerIndex (http://peerindex.com/) He has just launched the PiQ platform which is a really useful tool that measures influence based on the premise that it's how influential we are within a community that really counts for marketers, and this concept is what Azeem will be focusing on in his talk. Azeem's background is impressive to say the least. He was worked with and invested in startups like Seedcamp, Dopplr, Powerset, New Energy Finance, Zygo, TrueKnowledge, Mondus.com, PlanetOut, esouk and AMI Software. Lincoln Coutts (https://twitter.com/lincoln_coutts) - Digital Consultant and Reputation Specialist Lincoln is a digital consultant to numerous large brands, and a recognised reputation expert who lecturers on the subject at various hallowed establishments including London Business School, Said Business School Oxford, Judge Business School Cambridge and Henley Management College. Giles Palmer (https://twitter.com/joodoo9) - CEO, Brandwatch Giles Palmer is the founder and CEO of well loved social media monitoring system Brandwatch - a global company, with it's roots in Brighton, devised to help Organisations find and engage with online conversations that matter. Now that's an awesome line up even if I do say so myself! Remember space upon our vessel is limited so RSVP now (http://www.meetup.com/Online-Marketing-London/events/179004672/) to guarantee your place :) Here's a reminder of what the OMN deck looks like in the sun... If you're an OMN newbie, it is awesome. Can't wait to see you all on the 29th May! :) Cheers Gus PS. There are going to be a couple of other special events coming up in May so keep your eye's peeled! PPS. If you think your company would like to sponsor this event then please tell your boss... we pay for referrals in pure champagne ;)
- The OMN Digital New Year's Party 2014
Get the 30th of January in your diary for the OMN Digital New Year's Party! NB: SIGN UP IS ON EVENTBRITE! We're living in such a fantastically kinetic time for the digital industries, in one of the main hubs globally where it's all happening... So we're celebrating this with the OMN 2014 New Year's Extravaganza on the 30th Jan! Snap up your ticket here: https://digitalnewyearsparty2014.eventbrite.co.uk The night will include: • Sponsored bar • Digital industry speakers Danielle Fudge - General Manager of SEO and Social at TUI Danielle looks after SEO and social for two of the biggest travel sites around First Choice and Thomson. They're doing some great forward thinking content marketing at the moment and Danni's insight into what we'll see in 2014 should be a really valuable one. Jim Banks - Global Head of Biddable Media at Cheapflights Jim's a well known face on the digital circuit having spoken at many events globally. He's a fountain of online marketing knowledge and hold the accolade of having spent over $100,000,000 on paid media in his career! Alex Myers - Managing Director at Manifest London Manifest London is killing it! They won PR Week's Small Consultancy of the Year and Outstanding Public Relations Agency at the CIPR Awards for the second year in succession at the end of last year. These achievements are due to an awesome team up there in Farringdon led by Alex Myers who's a regular OMN speaker and always great on stage. Miriam Staley - Managing Director of MakeWaves As well as reaching the last 5 in the first season of The Apprentice (when it was good!) Miriam now trains and represents professional speakers across the world including CEOs of multinational organisations and TV personalities. She’s coached Toastmasters champions, pro speakers and comedians like Shed Simove, whom some of you will remember from the last OMN event • Hoxton Radio DJ • An insanely cool competition to win a place on The Future Voices programme that OMN will be running throughout 2014. Details coming soon! Click here for more details on The Future Voices programme (http://www.omnlondon.com/public-speaking-key-extraordinary-success/) Cheers Gus (@GusQuad) (https://twitter.com/GusQuad)