Re-use it or Lose it! Embracing the Modular Content Mindset
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More digital content is being produced than ever before by pharma brand teams. Creatives and marketers are working around the clock to keep up with demand. Surely there must be a better way?
With more pharma companies now considering their modular content strategy and exploring ways to bring their key messages to market more efficiently, our expert speakers will explore whether a modular mindset presents a threat or an opportunity to agencies.
Join us on September 28th at 12pm as the Pharmaceutical Marketing Meetup hosts Jon Fisher and Tessa Strudwick from Veeva, alongside medDigital's Dr Felix Jackson for an informative insight into the upcoming impact of modular content.
12.00pm
Welcome and introductions
- Christine MacKay, Award-Winning Founder of Animation Studios Salamandra.uk
- James Harper, Founder and Managing Director at 28b
12.10pm
Evolution of the Content Journey - a current and future industry perspective
- Jon Fisher - Senior Program Manager, Vault Content - Veeva
- Tessa Kocaj (nee Strudwick), Program Manager, Content Partners - Veeva
12.35pm
Dynamic approvals - the agile future of medical approvals
- Dr. Felix Jackson, Founder, medDigital
13.00pm
Discussion
13.15pm
Q&A
13.30pm
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