ProductTank is a global network of meetups for product people, by product people, and provides an opportunity for Product Managers in Jyväskylä to exchange ideas and experiences about Product Design, Development and Management, Business Modelling, Metrics, User Experience and all the other things that get us excited.
Events include talks from guest speakers on topics around product management, networking opportunities, and a good old-fashioned chin-wag over a beer or two.
We're open to companies big and small. We also welcome early-stage technology businesses looking to learn how to get their ideas off the ground.
We are pleased to welcome Mareena Löfgrén, currently responsible of service development and leadership at Mainioco.
Building digital services in co-creation with users, Case PIIK
Many people are pondering with how to test ideas and bring them to market. Mareena will share her story and introduce practical steps on turning ideas into business concepts. Talk will hold elements like
- Refining and testing an idea
- Building great teams
- Continuous product development in co-creation with users
- 60% of brand, 40% of tech
- Launch, continuous development and maintenance
- Exit - proven business concept transfer to next teams
Mareena Löfgrén has experience in multiple digital service creations and bringing them to market. Klemmari, Palveluseteli and PIIK have all been created through the co-creation model. They are all built on the principle of 60% brand and 40% of tech. This formula has been successful in engaging end-users into development. Get to know Mareena through Linkedin https://www.linkedin.com/in/mareena-l%C3%B6fgr%C3%A9n-89313543/.
16:00 - Arrival, coffee & tea
16:10 - ProductTank introduction & few words from the sponsoring host
16:20 - Speaker talk
17:10 - Q&A, Networking
18:00 - Closing
OUR HOST & SPONSORS:
We are kindly hosted by Crazy Town Jyväskylä.
We are still looking sponsor for drinks & snacks. Contact Markus Pelkonen if you are able to help with these.
This meetup is curated by Markus Pelkonen.