PyData is an educational program of NumFOCUS, a 501(c)3 non-profit organization in the United States. PyData provides a forum for the international community of users and developers of data analysis tools to share ideas and learn from each other. The global PyData network promotes discussion of best practices, new approaches, and emerging technologies for data management, processing, analytics, and visualization. PyData communities approach data science using many languages, including (but not limited to) Python, Julia, and R.
The PyData Code of Conduct (http://pydata.org/code-of-conduct.html)governs this meetup. To discuss any issues or concerns relating to the code of conduct or the behavior of anyone at a PyData meetup, please contact NumFOCUS Executive Director Leah Silen (+1 512-222-5449; email@example.com ) or the group organizer.
We are in Meeting Room B, First Floor, behind the Maker Lab.
For this meetup we will Grant will be presenting several different attribution models. Attribution models help define which channel receives credit. For example in the digital advertising space attribution models help determine which advertising channel (think Google, Bing, Facebook etc) contribute to a conversion (a customer purchase) and how much of an influence that channel had on all of those purchases.
Some example attribution models we'll be discussing are first touch, last touch, Shapley and Markov chains.
If you need assistance setting up Python or the PyData software on your laptop, feel free to bring it.