Sales 101: Sales is not evil
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Sales is not Evil
How to convert leads into contracts safely and quickly.
In this class we will help you architect and execute your sales process. What is an offer? Do I need a CRM? Why is it taking so long? How do I predict sales revenue? Do I have to sell? Can I, should I, how do I hire a salesperson? We'll answer all these questions and more. The fact is that as a startup founder, you are probably the very best sales person you know. No one is more passionate and knowledgeable than you and you don't have to sell your soul to sell your product. You just need to understand the fundamentals.
Mark Bullard started selling greeting cards in 5th grade door to door. He eventually graduated to software and has now closed deals and serviced relationships with 23 of the Fortune 500 including 4 of the top 10. He's sold software subscriptions from $8/mo to $700,000/year. He wanted to join a startup as a Product Manager, but they convinced him to do Sales and he loved it, eventually becoming the VP of Sales. Mark has also worked in Tech Support, QA, Customer Success, Product Management, Strategy, Professional Services, Marketing and was COO overseeing all of these roles in his last company. He looks at Sales through a broad lens and cares about how it fits into the whole company for the good of the company and the customers. He is founder, VP of Sales, Sales Manager and SDR for BrainSquall, a customer intelligence gathering solution for Enterprise Sales, Service and Success. If you have questions about sales and sales process, or would like to meet with Mark 1:1, you can reach him at Mark@BrainSquall.co.
