Data-Driven Customer Journey Maps: Urgent Care at MultiCare Health System

As health care continues to improve customer engagement in an ever evolving digital landscape, MultiCare Health System developed a Customer Journey Map for their new Urgent Care business line following months of research and data gathering.

At January 16th’s Seattle Marketing Analytics Meetup, MultiCare’s Executive Director of Analytics and Digital Strategy, Ann Goldman and Director of Media and Digital Communications, Marce Edwards Olsen, will provide a high level overview of the Customer Journey Map process, as well as discuss the unique analytic and strategic opportunities in retail health.

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eSage Group ( http://bit.ly/2f0JdMj ) is the organizer and sponsor for the LA ( http://bit.ly/2nhl5GP ) and Seattle Marketing Analytics Groups.