What we're about

To collaborate with other legitimate & like-minded Internet Marketers to provide search engine marketing education to the local business community, provide an organizational resource to enhance the Northwest Search Marketing community's exposure online and to strongly promote this community's ability to be the leaders in each of their industries through interactive marketing solutions.

Keywords: SEO, SEM, Search Engine Opimization, Search Engine Marketing, Internet Digital Electronic Online Marketing, Google, Bing, Website, Seattle, Bellevue, Tacoma, Everett

Upcoming events (1)

How to Survive the Incredibly Scary Value Proposition

Needs a location

If there’s a term that strikes fear into the heart of anyone trying to make a case to a potential customer, it’s the term value proposition. At this event, Robbin Block will talk about why you absolutely need one, how to create it, and then what to do with it.

Never fear, the value proposition is used to describe your business briefly and in a way that helps it stand out from the pack. It answers the question “Why you?” Robbin will also be introducing a new framework for creating website content that is convincing, compelling, and converting.

Writing a good one isn’t easy. It can take quite a bit of time to create something that captures everything that needs to be said, then say it briefly enough to be usable on a home page. But there’s a process you can follow to get your strategic and creative juices flowing.
Through client case studies, Robbin Block will demo:

  • Building blocks of a value proposition
  • A step by step process to writing a value proposition
  • How to translate a value proposition to a website

--- About Our Speaker ---
Robbin Block is the Creative Marketing Strategist at Blockbeta Marketing. During her 30 years in the trade, she’s developed a unique perspective, having worked with almost every niche business imaginable, from plastic surgeon to cannabis to mobile tech. This helps her get right to the point when guiding clients through the increasingly complicated online marketing space, from developing high converting websites through concepting media strategies. An experienced speaker, she’s also the author of “Social Persuasion: Making Sense of Social Media for Small Business” and various marketing ebooks. A background in economics and an MBA are the foundation for her big picture approach that gets her clients results.

https://www.blockbeta.com/

--- Event Pricing ---
FREE*

*Paid Seattle Search Network members get first chance to RSVP, from there, first-come first-serve. RSVPing does not guarantee you will have a seat.

--- Zoom ---
The Zoom registration link can be found on the right hand sidebar of this page.

--- About the Seattle Search Network ---
SSN is a non-profit trade group that has been around since 2011.

We are all volunteers.

We do not get paid.

What we do is share digital marketing ideas, tactics and strategies to improve our skills so we can better serve our clients and/or our business.

During the covid-19 situation we have decided to offer our public events for FREE.

Normally these cost $15 to attend.

To learn more about becoming a Seattle Search Network member with access to:

  • Monthly Master Mind meetings
  • Active private Facebook page
  • And more... https://seattlesearchnetwork.org/membership/

The board of volunteers that make these events happen:

  • John F. Schuster https://johnfschuster.com/
  • Michael Parker https://www.linkedin.com/in/marketingeek/
  • Robbin Block https://www.blockbeta.com/
  • Colton James Townsend https://www.coltonjamestownsend.com/
  • Shane Griffiths https://clarity-online.com/
  • Hayk Saakian https://www.logicinbound.com/
  • Rich Geasey https://www.linkedin.com/in/richgeasey/
  • Connor Talbott https://tall.town/

Past events (106)

Upgrading to Google Analytics 4: Why and How

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