SEO "Ed Talks"! Short, actionable skill-sharing from 6 expert speakers

This month six seasoned SEO pros will share their knowledge to the audience. BEST BANG FOR YOUR ATTENDANCE-BUCK EVER!

PRICING
Cost for this event is $10 at door.
Alternately, sign up for an annual membership for $60 and attend all events for free! More details and additional benefits at https://seattlesearchnetwork.org/membership/

SPEAKERS

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Site Migrations - David Lindahl of CDK
There's nothing worse than launching a brand new site and losing half your traffic. Whether you're moving to a new CMS, restructuring your site, or adding an SSL cert, migrating the wrong way can cost you and your clients a lot of money. Dave has helped migrate hundreds of sites and in this session will go through some of the tools and tricks pros use to quickly move content, preserve page authority, and protect site performance to help get you ready for your next big site migration.

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Speed & Security - Scott Eklund of Watchguard
With the increase in mobile device usage, website complexity, and cyber crime it has never been more important to focus on the speed and security of your website.

If your website takes longer than 3 seconds to load, 40% of visitors will abandon your website. And if you don’t have proper security measure in place hackers can easily steal your website visitor’s data.

In this presentation Scott Eklund will provide all of the tools and knowledge you need to improve critical areas of your website.

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SEO Tools - Carl Larson of F5
Carl will cover off on SEO tools, including Moz vs SEMRush, BrightEdge vs Conductor, Screaming Frog vs Xenu and Chrome plugins galore! Watch as Carl spills the beans on the tools he had hoarded for a decade and has to be pulled away from the podium

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Links! How to use your own tools and testing to discover what links rank websites with Tylor Bennett of Seattle Web Works (http://www.seattlewebworks.com)

Over the past few years Google has worked hard to eliminate spam from the first page. They’ve done this by penalizing or deindexing sites that they deem to be low quality. Links in particular can cause those low quality signals and damage your website. This has created an environment where Internet Marketers and business owners are afraid to do any link building at all for fear they will lose valuable rankings or worse. In this talk we are going to cover how to do proper testing and research to gather your own data about what causes penalties and what creates rankings.

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Track Clicks with Google Tag Manager - Mark McLaren and Michael Parker

If you are just getting started with Google Tag Manager, this presentation is for you. We'll show you how easy it is to track clicks on specific links in a webpage using GTM and events in Google Analytics. And we'll show you examples of real-world insights you can get from results.

The best part about this technique is that you can do it without changing any code in the webpage itself. So, you can track all the clicks you want without having to ask a web developer for help.

C'mon down and watch some of Seattle's top SEO talent share what they've learned. See you on the 9th!