Personal Branding and Why It's Essential for Your Career

Seattle Search Network Starts 2017 with a bang! Mel Carson, personal brand thought leader, shares his career development secrets.

• Learn how to create a personal branding strategy to help your expertise stand out in your industry

• Understand what you need to do to establish your professional purpose and create a personal branding statement

• Receive a whole bunch of tips on how to get the most out of LinkedIn and other social platforms and tools

• Learn how to establish a communication cadence and success measurement framework to keep your personal brand on track

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Mel Carson
Mel, founder at Delightful Communications and before that Digital Marketing Evangelist at Microsoft, speaks about Digital Marketing, Search Engine Marketing, Social Media and Personal Branding at conferences and events across the world.

He has lectured on MBA, MSc and online marketing courses, advising syllabus decision makers at Cranfield School of Management, Birkbeck College and has been published in top publications such as The Financial Times, Fast Company, The Next Web, Forbes, GQ, Quartz, USA Today, PR Daily and Entrepreneur.com.

He also relishes his work as US Brand Ambassador for Majestic.com, and has written Pioneers of Digital (https://www.amazon.com/Pioneers-Digital-Success-Advertising-Marketing-ebook/dp/B009DE0UFE) (2012) and Introduction to Personal Branding (https://www.amazon.com/Introduction-Personal-Branding-Toward-Professional-ebook/dp/B01A67OUIY)(2016).

Follow him on Twitter (https://twitter.com/MelCarson) and LinkedIn (https://www.linkedin.com/in/melcarson)!

PRICING

Cost for this event is $10 at door.
Alternately, sign up for an annual membership for $60 and attend all events for free! More details and additional benefits at https://seattlesearchnetwork.org/membership/

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Seattle Search Network expresses it's grateful acknowledgement of the essential role our sponsor CDK Global plays in making these events possible. Visit CDK.com (http://www.cdkglobal.com/company/career-opportunities) to learn about openings for industry professionals.