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SEO meets Semantic Web

  • Mar 17, 2015 · 6:30 PM
  • This location is shown only to members

This meetup will comprise of 2 speakers.  One of the speakers comes from a primarily SEO background, namely, Bill Slawski, and the other from a semantic web background.  Namely, Eric Franzon.

How do these 2 disciplines intersect at this point in time?  Join us at this meetup to find out and learn more about it:


6:30 - 7:00 p.m: Networking

7:00 - 7:30 Eric Franzon

7:30 - 8:00 Bill Slawski

8:00 - 9:00 Questions, chat, more networking!

About the speakers (and abstract for the talks)

Bill Slawski

Director of Search Marketing for Go Fish Digital, Started working in web  promotion and SEO in the mid 90s, Reads and analyzes search-related patents  at his blog, SEO by the Sea to learn about the approaches search engines  may take to indexing content on the Web and the assumptions they may make  about searchers, search, and the Web

Semantic SEO

A look at the direction Google is following in extracting Data from web  pages, from tables, and from Schema markup to display direct answers and  richer search results and improve the experience of searchers.

Eric Franzon

Eric Franzon is Managing Partner of Semantic Fuse. He is an expert in Semanticand Linked Data Technologies (the basis of Facebook's Open Graph Protocol,, and structured markup), having worked with these technologies since 2004. He served as President and Editor in Chief of and program chair of the Semantic Technology & Business Conference Series(#SemTechBiz). Eric works with companies on SEO, marketing,communications, web development, strategic partnerships, and business process management. Previously, Eric was VP of Wilshire Conferences ( and Semantic Universe, where he worked to raise awareness and explain the usage of Semantic Web Technologies and LinkedData in business and consumer settings. Eric is frequently called on as a consultant, coach, and trainer around complex technical topics. He has been an advisory committee representative with the World Wide Web Consortium and served as an advisor to Chris Shipley's Guidewire Labs, and the University of Montana Computer Science Department. A lifelong learner and educator, Eric has also taught improvisational comedy, early childhood education, and blues harmonica.

Semantic Web -- a roadmap for SEO today and tomorrow didn't just appear out of thin air in 2011. It was built upon a foundation of web standards and technologies that have been in development for decades. In this presentation, Eric Franzon, Managing Partner of SemanticFuse will provide an introduction to Semantic Web standards such as RDF and SPARQL and we will explore who's using them today and why (hint: it involves money). We will also take a look at how Semantic Web, Linked Data, and are related.

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  • Ron H.

    Great overview of both topics, which served as a reminder as to what I should be planning for in the future. Certainly one thing I was reminded of is that the future is ever changing, so it pays to keep up with what's new.

    3 · March 18, 2015

  • Bill S.

    I really enjoyed meeting everyone My presentation is available at: '

    Eric's Presentation is available at:

    Thank you, Everyone!

    4 · March 18, 2015

  • Sal S.

    Great meetup. Lots of good conversations and useful information, as well as fun and articulate people to connect with. I would certainly recommend this group to others in the area that are interested in learn more about SEO and the Semantic web.

    2 · March 18, 2015

  • Tim C.

    Wow, what a great meetup. It was terrific meeting everyone and finding out what everyone does, and the presentations were terrific. I learned a lot and I am looking forward to future meetings. Thanks very much to Barbara for being the organizer and to Bill and Eric for great presentations!

    3 · March 18, 2015

  • Eric F.

    Thanks to all who came out to the Meetup last night! I had a great time and enjoyed meeting everyone. I look forward to doing it again sometime.

    2 · March 18, 2015

  • Barbara S.

    Terrific presentations on the part of both Bill Slawski and Eric Franzon. Plan on posting links to both presentations relatively shortly. The audience was definitely intrigued! Understanding the intersection of Semantic Web and SEO is clearly a must for anyone interested in SEO (and vice versa - for any business).

    2 · March 17, 2015

  • Jason K.

    Great speakers with very informative information.

    2 · March 17, 2015

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