For our August get together, SPdM's own Damien Offord will present: Do you know how to make an app sticky?
You may love your app but can your users easily live without it? Releasing a great app is a major achievement, but making it a favorite amongst stiff competition in a busy multi-tasking World is the real challenge!
We'll take a closer look at understanding stickiness concepts and strategies such as differentiating features and "good" notifications to stay ahead of your competition, help increase user retention and avoid your app collecting dust!
Note, this event is an enhanced version of the April MeetUp - the format will be a more detailed presentation followed by Q&A but please still come prepared with your mobile app stickiness ideas, research, and/or findings. This get together will only be as good as you make it!
Free food & drink will be provided by our new friends at Booker!