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What we’re about

Startup Crash Test is an event aimed at “stress testing” the market strategies, business models, distribution, roadmaps, etc. of technology startups. This event is designed to offer entrepreneurs a platform to tell about your project to other entrepreneurs, to receive feedback from an audience, to find partners, and to develop your network. Three projects will take part in the event, which will include 5 minutes of presentation, followed by a 15-minute Q&A session.

Story of Startup Crash Test Milan

June 2016 - SCT Milan:
The first event took place in co-working Talent Garden Milano Merano, when the projects CamOn ( Paolo Mussi), and MiGames (Davide Ardizzone) were presented as well as the expert of Startup Ecosystem Andrea Cocchi spoke about “Lean Experiments”.

September 2016 SCT Milan #2:
During the second event, there were the presentations of two startups: Taskhunters and Majordomo (prototype of IoT device for measuring and analyzing electric consumption at home) and a speech of startupper Tommaso Solesin about his own experience of the co-founder of the startup.

October 2016 SCT Milan #3:
Bloovery - "The 3rd millennium florist. Order flowers by using bot"
Bergamo Quest - "New way of discovering interesting facts about the city - Bergamo."
BotSociety - "How to sketch a bot conversation"

Experts' talks and Q&A:

Dario Freddi (the founder of Ispirata, a startup providing IoT/Embedded software and technology to manufacturing and enterprise companies) talked about the major challenges for b2b startups for reaching out to the market and their first customers, and how to deal with them.

Gianluca Segato from Uniwhere (Italian startup right now in Berlin) talked about what early-stage startups need to know, investments, their story and different perception about startups in other ecosystems.

November 2016 SCT Milan #4
Expert’s talk:
Paolo Lombardi “How to pitch to investors”

- Vino A Porter: "Your digital sommelier"
- Libbrit: "The second life of your books"
- BreviMano ( "Job hunting platform for the artisan sector"

There will also be time for networking, free drinks and snacks.

Interested in presenting, sponsoring or volunteering? Email SCT Team at