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Lars Helgeson (GreenRope)

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Lars Helgeson has been in the Internet marketing space since 2000, when he co-founded one of the world's first email service providers, CoolerEmail. As a pioneer in responsible email marketing, he grew CoolerEmail to a global software company specializing in marketing communication with over 1,500 clients. In 2010, after spending several years designing and implementing a more comprehensive way to meet the needs of small and mid-sized businesses, he launched GreenRope. GreenRope is the world's first and only Business Operating System, a cloud-based platform that simplifies and consolidates a company's sales, marketing, and operations. GreenRope currently provides technology solutions to over 3,000 companies worldwide.

Lars earned Bachelor of Science and Master of Science degrees in Mechanical Engineering from Rensselaer Polytechnic Institute in Troy, NY. He also has an MBA from the Robert Anderson School at the University of New Mexico. He served in the United States Air Force for 4 years, working in the Air Force's space test program, Air Force Research Laboratory, and Ballistic Missile Defense Organization. He enjoys travel, stand-up paddleboarding, mountain biking, and ice hockey, and practices yoga whenever the forces of the universe are not aligned to keep him at his computer.

In the past several years, Lars has been a finalist in the San Diego Business Journal's Most Admired CEO and Information Technology Executive of the Year, and a finalist for San Diego Magazine's Top Tech Exec Award.

"You provided great material and showed our members how their clients must strive to have an integrated customer relationship management system if they are to compete in today’s changed landscape. I received many unsolicited comments on how good your presentation was and how important the topic is." - B. Pope, SCORE

Agenda

06:00 PM Networking and Food

07:00 PM Fireside Chat

08:00 PM Networking

Hosted By Jeremy Sanders, San Diego Director

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Jeremy is Co-Founder of Ideator, a global business incubation platform. He also serves as the Board Vice President of the San Diego Mesa College Foundation and volunteers at CONNECT in San Diego as a Springboard CFO & Financial Domain Expert. Prior to Ideator, Jeremy was CFO and Strategy Advisor for companies ranging from startups to multinationals. A New York native, Jeremy has lived primarily in San Diego since 2001.

Twitter: @IdeatorInc (http://twitter.com/IdeatorInc)

Global Partner

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Google is committed to empowering entrepreneurs around the world through programs, partnerships, and our products.

Local Sponsors

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You have a great idea. Now you need the resources, connections, and know-how to make it happen. Ideator is here to help you share your plan, attract the right people, and succeed.

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The VineSD, located at 101 West Broadway, connects entrepreneurs and allows for growth under one roof. At The VineSD, Seed-stage entrepreneurs achieve startup sustainability and mentorship from our accelerator & incubator partnership with EvoNexus.
Startups seeking collaboration and inspiration thrive in co-working & executive suite environments provided by ROC and Irvine Company. Enterprising businesses find opportunities to grow and excel in ReadyNow® and customized office spaces with the Irvine Company.

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What is Startup Grind?

Startup Grind is a global startup community designed to educate, inspire, and connect entrepreneurs. We host monthly events in more than 170 cities and 65 countries featuring successful local founders, innovators, educators and investors who share personal stories and lessons learned on the road to building great companies. Our monthly fireside chat interviews, startup mixers and annual conferences provide ample opportunities to connect with amazing startups and the people behind them, tap into a strong support network, form meaningful connections and gain inspiration for the startup journey ahead. For more information visit StartupGrind.com (http://startupgrind.com) or follow us on twitter @StartupGrind (http://twitter.com/StartupGrind).

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