As the world crosses critical ecological thresholds, the startup landscape must evolve—fast. Growth alone is no longer enough. Instead, we need ventures that regenerate ecosystems, operate within planetary boundaries, and embed impact at their very core.
Join us for a fireside chat with Brita Staal—climate strategist, systems thinker, and Managing Partner at Sustainability Hub Norway—as we explore how to build regenerative startups with core impact that move beyond outdated growth-first models.
We’ll discuss:
What “regenerative” means in today’s startup context
How to embed planetary boundaries into business strategy
Shifting from extractive to net-positive models
Leading with systems thinking and long-term vision
The role of investors in funding regeneration
Lessons from Nordic and global pioneers in this space
Whether you’re a founder, investor, or ecosystem builder, join us to explore how regenerative startups can become the new standard for building a livable, thriving future.
The discussion will be moderated by Naimul Abd – Regional Director Nordics at Startup Grind, CEO at Connect East and SweBAN, Nordic Head for Founder Institute, Nutty Ventures, and Founders Live, and Founder of Brim – Brands for Impact.
👉 Register now to learn how your business can thrive while contributing to a regenerative future—where economic growth and environmental stewardship go hand in hand.
Agenda
---
Speaker
Brita Staal - North Of Impact (Founder)
Brita Staal is a climate strategist, impact investor, and systems thinker who brings clarity and courage to the work of transition. She has led climate risk and sustainability strategies across sectors, from building the NGO Protect Our Winters Europe to shaping policy and innovation through the Exponential Roadmap Initiative. As a columnist, speaker and moderator, Brita is known for her abili…
Hosted By
Naimul Abd, Regional Director Nordics Startup Grind
Naimul Abd is a leading Nordic Ecosystem Builder and coaches more than 500 entrepreneurs per year. A finalist in Nordic Startup Awards 2023, he is Regional Director Nordics for global startup ecosystems including Founder Institute, Startup Grind, and Founders Live. He has headed several EU funded acceleration programs, transformed advisory services, events, and partnerships at a government funded social impact organization, and moderated leading startup events like Stockholm Entrepreneurs Day, Nordic Startup Festival, and Nordic Pitch Battle. Naimul is also a serial entrepreneur and an angel investor with a portfolio of impact startups. He has previously worked in the corporate sector as a strategic marketing & insights consultant for more than 20 multinational brands including Nestlé, Coca Cola, Honda, Tetra Pak. He has also tripled the topline of a fashion retailer as their marketing head and held leadership positions at advertising and research agencies. Naimul holds M.Sc. in Marketing and M.Sc. in Entrepreneurship from Sweden and, in his free time, he makes music and loves to write. His favorite quote? “The best way to predict the future is to create it,” by Peter Drucker.
Vera Ulitenko, Community Lead
I help startups and established companies define their unique identity and effectively communicate their value to customers.
Currently, as a Product Marketer at Yepstr, I enhance product adoption and customer experiences through data-driven communication.
I have successfully developed go-to-market strategies and managed product launch campaigns for 10+ ventures in Russia and Sweden.
My diverse background encompasses expertise in brand and communication strategy, go-to-market strategy, marketing automation, creative storytelling, and communication project management. I thrive on bringing creativity, strategy and structure to every project I tackle.
Christina Egerström, Community Lead
Peggie K. Ovesen, Partnerships Lead
I’m passionate about the startup journey and driven to build solutions that are good for both people and the planet. With a background in tech and business, I’ve led product development in deeptech startups across fashion, fitness, and entertainment.
My experience spans from marketing and sales at the multinational brand Nestlé to launching MVPs for early-stage startups — giving me a well-rounded perspective on building purposeful, scalable solutions.
I believe in the power of collaboration and in creating products where innovation and impact grow through shared purpose.
Outside of work, I’m a wine enthusiast , enjoys playing tennis, meditation, hiking, and weightlifting. I am always embracing new challenges that fuel personal and professional growth. Message to all- “alone we go fast, but together we go far.”
---
Global Partner
Google Cloud (https://cloud.google.com/resources/content/future-of-ai-report?utm_source=events-with-google&utm_medium=et&utm_campaign=FY25-Q1-NORTHAM-SMB31054-website-dl-AIThoughtLeader-52420&utm_content=startup-grind&utm_term=-&hl=en)
Startup Grind is a global startup community designed to educate, inspire, and connect entrepreneurs. We host monthly events in more than 600 cities and 125+ countries featuring successful local founders, innovators, educators and investors who share personal stories and lessons learned on the road to building great companies. Our monthly fireside chat interviews, startup mixers and annual conferences provide ample opportunities to connect with amazing startups and the people behind them, tap into a strong support network, form meaningful connections and gain inspiration for the startup journey ahead. For more information visit StartupGrind.com or follow us on twitter @StartupGrind.
Complete your event RSVP here: https://www.startupgrind.com/events/details/startup-grind-stockholm-presents-build-beyond-growth-with-regenerative-startups-for-core-impact-w-brita-staal/.