Learn to Build Your Own B2B Lead Gen & Sales Automation System - Step by Step
This 2-day practical workshop is designed for B2B founders, consultants, and service providers who want to learn how to build their own automated lead generation system, without needing a tech team. We’ll walk you through the exact steps to attract leads, qualify them, automate your follow-ups, and book meetings straight into your calendar. You’ll get the full blueprint, templates, and recordings so you can build the system yourself, at your own pace.
Workshop Details
Format: In-person
Dates: 2 evenings | 18:00 – 20:00 both days
Location: 22 On Sloane
Price: R500 (once-off)
RSVP: Click here
What You'll Learn
Over two evenings, we’ll guide you through:
Identifying your ideal client and building a lead qualification framework
Finding B2B leads (LinkedIn, Apollo, Search tools)
Setting up a lead tracking system (CRM or Airtable)
Installing tracking pixels for future retargeting
Building your first automated email follow-up
Integrating a booking calendar into your sales funnel
Want Help Building the Full System?
After the workshop, if you'd like hands-on help building your system, you can upgrade to our 3-Day Business Automation BootCamp, a more intensive, done-with-you experience where we help you implement everything in real-time.
💡 Good news: Your R500 workshop ticket will be credited toward your BootCamp fee—you’ll only pay the difference.
👉 Click here to learn more about the BootCamp
Agenda
Day 1
6:00 PM: Prospecting & System Setup
Day 2
6:00 PM: Nurture, Booking, and Scaling
---
Hosted By
Brian Mlambo, CEO & Founder
Introducing Brian Mlambo - an esteemed entrepreneur, dynamic leader, and visionary ecosystem builder. As the CEO & Founder of Akha Ventures and Director for Startup Grind Johannesburg, Brian stands at the pinnacle of business ecosystem creation in South Africa. With a database boasting over 35,000 entrepreneurs, Brian has been the cornerstone for many startups, bringing their aspirations to fruition.
Brian's achievements are vast and noteworthy. In under six months, he amassed a database of over 10,000 SMEs and has graced many media platforms like Jozi FM, Kaya FM, Morning Live, Kasie FM, CliffCentral, and Radio 2000.
A lifelong learner, Brian continually pursues knowledge and innovation. He's organized over 100 entrepreneurship events in recent years, sharing a stage with industry giants such as Robert Kiyosaki, author of Rich Dad Poor Dad, Allon Raiz, Founder of Raizcorp, Vusi Thembekwayo, Group CEO of MyGrowthFund and Lebo Gunguluza, CEO & Founder of The New Gem Group.
Since the tender age of 14, when he clinched the Young Entrepreneur of the Year award at the Step Up 2 A Startup Programme by Primestars, Brian has been a trailblazer in entrepreneurship. He's embarked on ventures that resonate with empowerment, inspiration, and nurturing South Africans toward entrepreneurship. Esteemed mentors like Allon Raiz, Sanjay Soni, and Lindile Xoko have guided him, solidifying his reputation.
Having organized over 100 entrepreneurial events, Brian has touched the lives of 50,000+ South African entrepreneurs over the past 5 years, solidifying his role as an ecosystem pioneer.
Brian's insightful speaking engagements reflect his profound expertise in various domains. Drawing from his rich entrepreneurial experience, he addresses topics that include ecosystem building in Africa, preparing entrepreneurs for investors, the art of effective communication, and digital transformation. His mastery over marketing and sales strategies enriches his perspective, making him a sought-after voice in the business community.
---
Global Partner
Google Cloud (https://cloud.google.com/resources/content/future-of-ai-report?utm_source=events-with-google&utm_medium=et&utm_campaign=FY25-Q1-NORTHAM-SMB31054-website-dl-AIThoughtLeader-52420&utm_content=startup-grind&utm_term=-&hl=en)
Startup Grind is a global startup community designed to educate, inspire, and connect entrepreneurs. We host monthly events in more than 600 cities and 125+ countries featuring successful local founders, innovators, educators and investors who share personal stories and lessons learned on the road to building great companies. Our monthly fireside chat interviews, startup mixers and annual conferences provide ample opportunities to connect with amazing startups and the people behind them, tap into a strong support network, form meaningful connections and gain inspiration for the startup journey ahead. For more information visit StartupGrind.com or follow us on twitter @StartupGrind.
Complete your event RSVP here: https://www.startupgrind.com/events/details/startup-grind-cape-town-presents-the-b2b-sales-automation-sprint/.