Past Meetup

We are hosting Alessandro Cormio (Somos Digital)

This Meetup is past



On September 1st! Startup Grind Shenzhen has invited three marketing heavyweights from Shenzhen, HK and New York to share with you their insights and strategies on creating and developing memorable brands through focus on long term marketing strategies. We will be shining a light into the murky waters of PR, personal branding and visual branding. Sign up and join us soon!!!

Many startups in China fail not because of poor products or lack of investment but because they fail to develop a cohesive branding and PR strategy. Without a brand, a startup cannot live up to it's full potential.

Marketing and PR strategies are like submarines. You only see the tip, but there's a ship full of manpower and resources that goes into propelling the submarine forward. And if you're a startup looking to build a marketing strategy of your own, you may not know where to start.

Startup Grind hosts a marketing and visual strategy event for startups. We will tackle questions like: How should startups differentiate themselves vs competition? What is a brand story? How should startups start thinking of their brand stories and developing them for different audiences? Should startups be thinking of personal branding for their top management along with company branding?

2:00 pm: Registration & Networking
2:30 pm: Opening Intro
2:45 pm: Fireside Chat, Q&A
3:45 pm: Networking


Joshua Steimle - MWI & Author of Chief Marketing Officers at Work
Josh is a Startup Grind director in Hong Kong, the founder, and CEO of MWI and Author of Chief Marketing Officers at Work

Alessandro Cormio - Somos Digital (Designer)
Alessandro Cormio is a digital designer from Italy with extensive experience working with leading European brands such as IBM Europe, Ferrari, and Ducati. His main focus is UX/UI for apps and web design, but he has also worked in branding, graphic design, and content design.

Chris Pereira - Huawei (PR and Communications)
Chris Pereira is an experienced PR and communications professional from Canada with 10+ years of experience. He has 15 years of experience in China, and is currently working in top-level public affairs and communications at Huawei Technologies, providing support to top leadership, including speech writing, press release writing, whitepapers, and marketing materials.

Nausheen Chen - Freelancer (Filmmaker)
Nausheen Ishtiaq-Chen is a filmmaker from Pakistan with experience in media relations, PR and film production in NYC, London and China. She has written, directed and produced several documentaries and short films and worked in community development, television, video and the performing arts for more than 7 years in Pakistan, NYC and China.


Global Partner
Google for Entrepreneurs (
Google is committed to empowering entrepreneurs around the world through programs, partnerships, and our products.

Tech Temple (
TechTemple is an incubator for startups. We strive to give extraordinary teams access to the resources they need to create great companies. TechTemple has nice workspace and related service, such as capital, community, coaching, unique events, etc. Within our help, the entrepreneurs find they can make a big difference here.


Startup Grind is a global startup community designed to educate, inspire, and connect entrepreneurs. We host monthly events in more than 400 cities and 120 countries featuring successful local founders, innovators, educators and investors who share personal stories and lessons learned on the road to building great companies. Our monthly fireside chat interviews, startup mixers and annual conferences provide ample opportunities to connect with amazing startups and the people behind them, tap into a strong support network, form meaningful connections and gain inspiration for the startup journey ahead. For more information visit ( or follow us on twitter @StartupGrind (