• This is a DO NOT MISS SESSION!
• Bob Theis makes an unforgettable presentation on how he discovered that using quality as a key business driver can make a huge difference in customer and employee satisfaction, improve operational efficiency, while substantially increasing profits.
• You will learn how Bob's experience as product manager for the ill-fated BETAMAX (the pre-cursor for the DVR) and the successful SONY WALKMAN (pre-cursor to the IPOD) with SONY, taught him a lesson he would never forget. Bob learned that the strategic implementation of "Quality" processes would help him to achieve great success in his own business.
