In this group we will hold meetups covering topics relating to Marketing and Business Strategy for Entrepreneurs such as Product-Market Fit, Go-to-Market Strategy, Business Planning, Pitching to Investors and Sales techniques.
This meetup will be especially useful for : 1) First time entrepreneurs 2) Entrepreneurs wishing to improve their marketing and business skills
How do you successfully go to market?
How do you succeed in convincing prospective customers that they should take a bet on an unknown company with an untried product or service and pay you good money for it?
In this meetup I will speak about what's important to know when planning out your startup's go to market plan.
I will touch on the following subjects:
1. When to start planning the go to market plan
2. Stuff you need to figure out before starting to plan
3. The main points the plan need to cover
4. Critical stuff that needs to be paid attention to
5. Common pitfalls, problems and mistakes
6. What are reasonable expectations for success and why
The session will be in Hebrew.
About the lecturer -
Yair Peled is a lecturer, an advisor and a mentor to entrepreneurs.
He speaks and advises on marketing, sales, operation, management and strategy questions and focuses on early stages ventures (From the idea only stage up to round B stage).
Yair has 20 years of international business experience in 26 countries and has been advising around 25 different entrepreneurs every month for the past 30 months.