What we're about
Naomi Johnson is the founder of TheProfile.Company (http://www.theprofile.company/), and is the author of ‘What to Put on Your LinkedIn Profile’ (http://www.theprofile.company/what-to-put-on-your-linkedin-profile-book/) and ‘Grassroots to Green Shoots (http://theprofile.company/grassroots-to-green-shoots/)’, and her upcoming book The Expert Economy. For five years now, Naomi has been providing LinkedIn Profile Reviews to solo-entrepreneurs, owner-managed businesses and corporations and writing their LinkedIn Profiles for them.
Interviewing solo-entrepreneurs Naomi recognised that many of their journies were much like her early days of balancing marketing and sales with winning billable work. She also began to realise that many were investing heavily in marketing course but didn't how to apply traditional marketing principles they were learning - and understandably so - because traditional marketing principles do not apply to experts managed businesses.
Wanting to support entrepreneur experts to succeed, Naomi developed an online training and coaching programme aimed at helping entrepreneurs to design their business in a way that allows them to win new business while doing what they love, because frankly, we don't have time to remain an expert in our own industry and then become a professional sales and marketing person. Nor will we love it.
The Expert Economy is about bringing together entrepreneur experts to share successes, discover new insights and mostly stay on track. Becoming an Entrepreneur Expert is no easy job. It requires a completely different mindset and a shift in how you approach paid work. It requires a community of people that can keep us on track to build the momentum needed to master the art of winning new sales while being our genuine self.
If you want to learn how to have prospects to come to you pre-sold and ready to buy and make sales on of the most natural things you do, then join us.
The world as we know it has changed dramatically and it is those who are able to command their own destiny, choose their own work assignments and ask for their fees, that will succeed.
Our socials are free to attend. Everyone is welcome from those who are already established to those just getting started. We offer online training courses and one-to-one coaching. Our open sessions are 2.5 hours and will introduce you to the principles of The Expert Economy so you can decide for yourself if this is an approach you want to take building your business.
For more information and to enrol in one of our course, please go to TheExpertEconomy.co.uk (http://theexperteconomy.co.uk/)