Module 4/5 | Lean Startup |An innovation game approach to bootstrap your Minimum Viable Product (MVP)
Dear Smart Member,
This workshop is about discovering the characteristics & features of your Minimum Viable Product or Service. To find value and prioritise the features, we use a method that is part of the toolset of serious gaming.
(Event format: 90 minutes of high quality training which includes hands-on exercises in subgroups. From 20h30 onwards, informal networking with fellow participants.)
Many times, development teams are very excited about features they should add to their products & services, and a little less so when it comes to evaluating the resources they need to add them.
During this session, you uncover ways to develop more relevant products or services by introducing a customer-centric product innovation process.
refers to various techniques we can employ to drive product and service innovations through interactions with customers.
The technique chose for this workshop is a game entitled Buy a Feature which is part of a toolbox called Innovation Games.
Participants take away 3 powerful insights:
1. How to create a list of your product’s features and how to price these features.
2. A customer-centric technique that helps you prioritise the initial set of features for your Minimal Viable Product (MVP), through serious gaming
3. First hand and real-time observation about how a simple (but not simplistic) game can engage customers as a group and how this group can make a major contribution to validate your assumptions.
Please join us for this fun and essential workshop.
Hope to see you there.
Doris, Giorgio, Jim, Vincenzo