What we're about

The Birmingham Marketing Meetup is an informal, friendly place for the marketers of Birmingham to meet, learn, and share knowledge with one another. Come in 'listen' not 'sell' mode. Socialise and learn from your fellow marketing professionals on a range of topics relevant to the field today. We'll aim for monthly meet ups with a two speakers of keynote quality and plenty of time for networking.

Anyone welcome so long as you come to listen, share and learn, not sell and shout over one another :).

*For more about The Marketing Meetup and our global events, head to The Marketing Meetup. (https://themarketingmeetup.com (https://themarketingmeetup.com/))*

Upcoming events (3)

How I launched my own successful magazine

Online event

At the end of 2020, Sophie Cross had an idea. A good old fashioned magazine in a time where the prevailing wisdom is to go digital.

In a few short months, Sophie conceptualised the magazine, targeted an audience, smashed her £12,000 target on Kickstarter, created and edited the magazine and had it land on doorsteps around the world.

How did she do it? This is the story.

How to Design a Scalable, Sustainable and Always On Content Marketing Strategy

The pressure is real for brands to constantly be churning out fresh content and be “always on.” Research shows time and again that the brands that do always-on marketing well are often considered more recognizable and relevant. But it's not easy to implement.

In addition to always running campaigns, marketers need to ensure the content they promote is relevant throughout their prospect's buying journey. How does one be always on without having to always be working?

In this session, LinkedIn’s Senior Content Solutions Consultant Purna Virji will share how marketers can re-think their content planning approach and share frameworks and best-in-class examples for designing a scalable and sustainable always on content strategy.

Semiotics: What It Is & Why it Matters for Marketers

Online event

In this session Chris will share what semiotics is, why it is indispensable to understand how brands work, how to drive distinction using product category codes, why ‘culture’ is more important than ever and how semiotics closes a gap between what brands THINK they’re communicating and what they’re actually communicating.

He’ll probably also go off on a rant about poetry, comedy or calligraphy. He’s not just semiotics.

Past events (69)

Why your website visitors are not converting

Online event

Photos (72)