The State of Marketing Today

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What is the state of marketing? We get bombarded with so many marketing messages today that it's hard to keep up with them all.

From design to development to copy-writing, all of it can affect your marketing messaging but we're often stuck trying to figure out which one should we tackle first.

Join the Triangle Marketing Club as we bring together an all-star panel for a conversation about the state of Marketing and the direction this ever changing field is headed

The Panel!

Cord Silverstein (http://www.linkedin.com/in/cordsilverstein/en)

Cord Silverstein is an award-winning social media strategist, and brings a unique background to his clients. Cord is responsible for client social media strategy, content strategy, new business development, and content management for the agency’s website and social media properties. He works to bring a fun and human perspective to his clients and their brand stories.

Cord ensures that his clients do not confuse audience with influence by developing social media advocacy and content programs that help brands identify and engage with their most loyal and engaged fans, increasing brands visibility and engagement.

Ellen Clemons (http://www.linkedin.com/in/ellenclemons/en)

Ellen Clemons specializes in lean marketing tactics to help startups grow quickly. She’s driven brand awareness and demand generation efforts at fast-growing startups in both technology and healthcare. Her marketing modus operandi: be scrappy, think big, and radiate positivity.

At Smashing Boxes, Ellen has led cross-organizational efforts to design and launch the new smashingboxes.com (http://smashingboxes.com/), drive major increases in web traffic and social engagement, and raise brand awareness for the company with a nimble, focused team. In 2014, she helped bring to life Durham’s first code school as well as Stacked, a Meetup group for web developers. In work and in life, Ellen is an unsuccessful spectator; she loves doing.

Phil Buckley (http://www.linkedin.com/in/pbuckley/en)

Is a self taught web technologist from way back in the 1990’s. Phil learned to love search engine optimization, social media and digital strategy over the last 15 years. His blogging insights on how to save the newspaper industry were noticed by the Nieman Journalism Lab at Harvard University but never by the newspaper company he was working at.

Phil's super power is the ability to make the über-geek jabber understandable to mere mortals and to explain marketing speak in binary code

Previously, Phil organized the country’s most successful SEO Meetup in Raleigh,NC, started the Digital Marketing for Business conference in 2013, and will be speaking at Triangle AMA's high 5 conference at the end of February.

*We're also excited to announce that we will have some surprise items from Espirer clothing (http://www.espirer.com/) to give away.