• What designers need to know about people

    Online event

    What designer doesn't want to know more about people?

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    GUEST AUTHOR
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    We are thrilled to welcome a true design industry great to UX Belfast, none other than Susan Weinschenk PhD.

    It's difficult to know where to begin when talking about Susan's impact on the field of user experience as we know it today. Suffice to say that her work in applying psychology to the design of technology has contributed hugely to the understanding of how and why users interact with digital products and systems.

    Susan's latest book is the second edition of "100 Things Every Designer Needs to Know About People". We'll be discussing this book, previous books Susan has authored, and her impressive career in design. Bring questions!

    Find out more about Susan and her work at https://www.theteamw.com and follow her on Twitter @thebrainlady.

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    GUEST SPEAKER
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    Tommy McClean is a well-known figure in the UX community in Belfast. Working in the field of design for 20 years, Tommy was previously a Design Lead for the InVision Group, PWC, and later BazaarVoice Belfast, where he is now Manager of User Experience. Tommy can be found on Twitter @mcclean_tom.

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    CHARITY
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    To thank our guests for their time we'll be making a donation to a charity nominated by Susan:

    The International Rescue Committee (https://www.rescue.org/) helps people whose lives and livelihoods are shattered by conflict and disaster to survive, recover and gain control of their future.

    Please learn more and consider donating at the link above.

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    Dial-in information
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    Please pre-register for the event using the Zoom link supplied.

    See you online 👋

    2
  • Designing for behaviour change

    Online event

    If you have any interest in how psychology plays a role in user experience design, this is not to be missed. This meetup will again offer some great insights and discussion on design, with takeaways you can immediately adopt in your own work.

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    GUEST AUTHOR
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    We are delighted to welcome Amy Bucher to UX Belfast!

    All design is about changing behaviour. Any time you expect a person to interact with your product, you're asking them to change their behaviour from what it would be if the product didn't exist.

    Amy focuses on crafting engaging and motivating experiences that help people change behaviours that contribute to physical, mental, and financial health and well-being.

    With an MA and Ph.D in organisational psychology, Amy has distilled her experience and insight into her new book "Engaged: Designing for Behavior Change", published by Rosenfeld Media.

    'Engaged' offers practical and actionable advice for design professionals to apply the psychology of engagement to their work.

    Amy will offer an overview of thinking and process detailed in the book, and will be available for questions on the night.

    Find out more about Amy at https://www.amybucherphd.com and follow her on Twitter @amybphd.

    👉 Rosenfeld Media have supplied an exclusive 30% discount for all formats of the book - physical, digital or combo. Use code uxbelfast30oc20 at Rosenfeld checkout! 👈
    https://rosenfeldmedia.com/books/engaged-designing-for-behavior-change/

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    GUEST SPEAKER
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    Andi Jarvis is a speaker, trainer, podcast host, and Strategy Director with Eximo Marketing. In the Strategy Sessions podcast, Andi interviews expert marketers from around the world. In between it all he runs a fundraising project, Friends Of, where marketing and design professionals volunteer to provide consultations to small businesses in return for a donation to a local charity.

    Why do people make bad buying decisions? Why do customers behave in strange ways? Andi will address these and other questions based on a number of behavioural psychology studies, and illustrate how 'People are Predictable'.

    Find out more about Andi's work at https://eximomarketingstrategy.com, plus his speaking & training at https://andijarvis.co.uk. He can be found on Twitter @andjarvis

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    CHARITIES
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    To thank our guests for their time we'll be making a donation to their two nominated charities:
    From Amy - FriendshipWorks reduce social isolation in Boston by matching volunteers to older adults in need of assistance
    https://www.fw4elders.org

    From Andi - BarnardosNI works with young people and families across Northern Ireland to promote better outcomes and build better futures.
    https://www.barnardos.org.uk/northern-ireland

    UX Belfast has made donations have been made to these charities in lieu of appearance fees by our guests. Please learn more and consider donating at the links above.

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    Dial-in information
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    Please pre-register for the event using the Zoom link supplied.

    See you online 👋

  • From insights to action

    Online event

    ** Please note change of date! **

    In our first virtual event we can promise some great insights and discussion, plus takeaways you can immediately put to work on your own projects.

    The Jobs To Be Done Playbook offers techniques to make offerings people want - as well as make people want your offering.

    Praise for the book has been widespread, with Jeff Gothelf (Lean UX) celebrating the book as a "tremendous resource for organisations attempting to differentiate customer experience and value."

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    GUEST AUTHOR
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    Jim Kalbach is currently Head of Customer Experience at MURAL, a product which many of us may be much more familiar with than we were just a few short months ago.

    Previously Jim has worked with companies such as eBay, Audi, SONY, Elsevier Science, Lexis Nexis, and Citrix.

    A seasoned author, The Jobs To Be Done Playbook is not Jim's first book, having previously published Designing Web Navigation in in 2007, and Mapping Experiences in 2016, both through O’Reilly.

    Jim has been a significant figure in the UX and design community for many years. He was the co-founder, and organised, the European Information Architecture conferences. He also co-founded the IA Konferenz, a leading UX design event in Germany. Previously Jim was an assistant editor with Boxes & Arrows, a prominent journal for user experience information. He has also served on the advisory board of the Information Architecture Institute in 2005 and 2007.

    He blogs at experiencinginformation.com and tweets under @jimkalbach.

    To thank Jim for his time we'll be making a donation to his nominated charity.

    👉 Rosenfeld Media have been kind enough to supply us with an exclusive discount for all formats of the book - physical, digital or combo. Use code uxbelfast20ju30 at Rosenfeld checkout! 👈
    https://rosenfeldmedia.com/books/jobs-to-be-done-book/

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    SPEAKERS
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    The folks at Atto Partners have been a prominent presence in Irish & UK design for almost fifteen years. A number of key projects during that time have leveraged JTBD, and they will be lifting the curtain on some of that work in this meetup. Learn more about Atto Partners on their website - https://www.attopartners.com/

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    Dial-in information
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    Please pre-register for the event using the Zoom link supplied.

    We'll see you online :)

  • Designing with purpose

    Big Motive

    1
  • ⚡️Superpowered: design’s potential to help or harm humanity

    November’s meetup is an extra-special event, in partnership with Ladies that UX Belfast and Belfast Design Week.

    Design has significant power in our society. Our choices as designers have the power to improve and enhance, or the power to demean and degrade. How should we deal with that power responsibly? What happens when that power is misused, or used with ignorance?

    In this meetup we’ll examine some of these issues with the help of a series of guests and speakers.

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    Guest author
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    Bad design is everywhere, and its cost is much higher than we think. In ’Tragic Design', authors Jonathan Shariat and Cynthia Savard Saucier explain how poorly designed products can anger, sadden, exclude, and even kill people who use them. The designers responsible certainly didn’t intend harm, so what can you do to avoid making similar mistakes?

    Tragic Design reveals:
    • Designs that can kill, including the bad interface that doomed a young cancer patient
    • Designs that anger, through impolite technology and dark patterns
    • How design can inadvertently cause emotional pain
    • Designs that exclude people through lack of accessibility, diversity, and justice
    • How to advocate for ethical design when it isn’t easy to do so
    • Tools and techniques that can help you avoid harmful design decisions

    One of the book’s authors, Jonathan Shariat, joins us by video from San Francisco to tell us more about the case studies in the book, and also take questions from attendees.

    To thank Jonathan for his time, a donation has been made to Jonathan Shariat’s nominated charity, AbilityNet. You can find out more about the charity and donate here :https://abilitynet.org.uk

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    Speakers
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    Two local speakers will also offer some insights into the power of design:

    Charlotte Jane Tracy, UX Analyst at Fathom, will talk to us about the power of numbers and how they can help influence design.

    As UX professionals, we are all aware of the value in understanding not only what your users tell you, but also understanding what your users are doing. Analysing user behaviour at the start of a project provides UX teams with a hypothesis from where they can begin to design further research and prototypes for user testing.

    Since 2015 Charlotte has worked with organisations to understand users behaviours to create optimisation strategies for their digital products. During her talk Charlotte will take us through examples of projects, where tools like Google Analytics, Hotjar and A/B testing software; Optimizely provided powerful quantitative insight into user behaviour and how this research was able to play a vital part in the design process.

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    Ioana Enea, UX Designer at MadeToEngage will be talking about: Taxidermy Pheasants. How improv made me a better designer.

    In 2018, Ioana started doing improv theatre classes because she wanted to become more confident, meet new people and not waste away her evenings bingeing YouTube videos.

    Improv not only had an impact on her personal life, but also in her professional life too. In this talk, Ioana will present some lessons that she took away from doing improv and show the transformative power that a hobby can have on your design practice.

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    Venue information
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    We'll be meeting at the Belfast offices of Puppet, with plenty of refreshments and food for all.

    This venue is wheelchair-accessible and child-friendly. Whilst there won't be childcare available, your children are more than welcome to join you for the event (although there may be alcohol available). If you have any other accessibility needs or dietary requirements, please contact us.

    Huge thanks to
    @LadiesthatUXBEL / @belfastdesignwk / @OReillyUK / @puppetBFS

    Look forward to seeing you there!

  • Build better products

    Deloitte - Belfast Technology Studio

    How do we build better products? Is there such a thing as a perfect process? This meetup will focus on the mechanics of shipping great products and improving experience for our users.

    We'll be looking to the book Build Better Products for some insights, and are thrilled to have author Laura Klein join us for a Q&A.

    Find out more about the book, and buy online from Rosenfeld Media: https://rosenfeldmedia.com/books/build-better-products/

    ** Rosenfeld Media have been kind enough to supply us with an exclusive discount for Build Better Products - use code uxbelfast19my30 at Rosenfeld checkout! **

    "This book should be mandatory reading for anybody making product decisions." - Eric Ries, author of The Lean Startup

    Guest author
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    Laura is author of 'Build Better Products' and UX for Lean Startups, and will be a familiar figure to many, either through her books, from Twitter, or her podcasts - What is Wrong With UX (with Kate Rutter) and Engsplaining.

    Find out more about our author:
    https://www.usersknow.com
    https://twitter.com/lauraklein

    Guest speakers
    ===============
    We also have 2 local guest speakers joining us to share their experience on building better products:

    Founder of Niice app, Christ Armstrong offers his experience on getting products to market. https://niice.co / @Armstrong

    Jason Karayiannis is a multi-talented designer, and Senior Creative at Deloitte Digital with an interesting line in side projects. @_dotjk / @fathersfather

    Venue information
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    We'll be meeting in the Belfast offices of Deloitte Digital, who will also be kindly supplying the pizza and refreshments. Food & drink is served from 6pm, talks get underway at around 6.30pm.

    UX Belfast has made a contribution to Laura's nominated charity, Partners in Health, to thank her for her time. To find out more or make a donation, visit https://www.pih.org/

    We'll see you on the night :)

    3
  • Better technology for business and humans

    Puppet

    Our recent meetups have looked at how technology often falls short of basic ethical standards, and the responsibility of designers to aim to design a better future for all humans. Kate O'Neill offers a perfect next step in this dialogue.

    In her Medium post of July 2017, Kate wrote: "I have decided to declare myself a tech humanist." The book which followed defines a new model of business leader - the “tech humanist” - as developing honest assessments of organisational goals that move far beyond traditional P&L statements, and peer deeper into the consequences of everyday human experience design within our increasingly tech-driven culture.

    "Today, while we still can, we must master our rapidly changing technology to shape the best future for humanity and our businesses. Kate O'Neill shows what's happening and what's at stake, and lights the paths forward. There is no better guide" - Jeffrey Zeldman

    https://www.amazon.co.uk/dp/1719881561/ref=cm_sw_em_r_mt_dp_U_VXFnCbZ68SXZJ

    Kate will be joining us for a Q&A, and tell us more about her work and the thinking behind the book.

    Guest speaker
    ===============
    Also joining us is Rebecca Walsh. Originally an engineer with Bombardier, it was Rebecca's work with iLab brought which brought her to prominence. Rebecca recently joined Big Motive as Service Design Lead, further bolstering their reputation and capability as the premier agency of design for innovation on the island.

    Rebecca will offer insights on her consultancy and training, helping businesses and organisations become more human-centred.

    Find out more about our guests:
    https://www.koinsights.com/
    https://twitter.com/kateo

    https://twitter.com/rebecca_cwalsh
    https://www.bigmotive.com/

    Venue information
    ==================
    We'll be meeting in the Belfast offices of Puppet, with refreshments and pizza a-plenty. Food & drink is served at 6.30pm, talks get underway at 7pm

    UX Belfast will be making a donation to Kate's nominated charity, Code Your Future, to thank her for her time. To find out more or make a donation, go to https://codeyourfuture.io

    Look forward to seeing you there!

  • Responsible design for digital places

    Puppet

    As ever, we'll be using a recently-published book to lead the theme of the meetup. This time round it's Living in Information.

    Websites and apps are places where critical parts of our lives happen. We shop, bank, learn, gossip, and select our leaders there. But many of these places weren’t intended to support these activities. Instead, they're designed to capture your attention and sell it to the highest bidder.

    Living in Information draws upon architecture as a way to design information environments that serve our humanity. Published in May of this year, the book has picked up some high praise.

    "This book provides a definitive roadmap on how to lead, architect, and design information environments that are intentional, resilient, add value, and shape social interactions." - Priyanka Kakar, Director, Product Design, The Walt Disney Company

    Publishers Rosenfeld Media have stepped us with an exclusive 30% discount from their store. Just use the code uxbookclubbelfast18oc30 at checkout: https://rosenfeldmedia.com/books/living-in-information/

    We are delighted to say that author Jorge Arango will be joining us for a Q&A, and tell us more about what led him to write this compelling book.
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    NEW! Want to give a lightning talk? Let us know if you want to speak for 5-10 minutes about anything related to this month's theme, your work, or the book itself.
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    Venue information
    We'll be meeting in the Belfast offices of Puppet, with refreshments and pizza a-plenty. Food & drink is served at 6pm, we get underway at 6.30pm

    The meetup will be making a donation to Jorge's nominated charity, The Long Now Foundation. You can find out more about the charity here: http://longnow.org/

    Look forward to seeing you there!

  • Technically Wrong: Sexist Apps, Biased Algorithms & Other Threats of Toxic Tech

    May's bookclub will be our first special event, a joint meetup with Women in Tech Belfast (https://leanincircles.org/circle/women-in-tech-belfast).

    The book selection is Technically Wrong: Sexist Apps, Biased Algorithms, and Other Threats of Toxic Tech. Featuring in Fast Company's Top 10 Business & Leadership books of 2017, and Wired's Top Tech books of 2017, this is a must-read.

    Publishers W. W. Norton & Company have provided us with a fantastic exclusive offer! To order Technically Wrong at a special member discount of 25% + FREE shipping please click here and add the code WN553 when prompted at the checkout. https://goo.gl/mqoKPv

    We are delighted to say that author Sara Wachter-Boettcher will be joining the meetup to answers your questions.

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    About the book
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    A revealing look at how tech industry bias and blind spots get baked into digital products—and harm us all.

    Buying groceries, tracking our health, finding a date: whatever we want to do, odds are that we can now do it online. But few of us ask how all these digital products are designed or why. It’s time we changed that. Many of the services we rely on are full of oversights, biases and downright ethical nightmares. Chatbots that harass women. Sign-up forms that fail anyone who’s not straight. Social media sites that send messages about dead relatives. Algorithms that put more black people behind bars.

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    Venue information
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    We'll be meeting in the Belfast offices of Puppet, with refreshments on hand and pizza courtesy of @SlicePizzaApp.

    Important to know:

    **Please note: This event is wheelchair-accessible and child-friendly. Whilst there won't be childcare available, your children are more than welcome to join you for the event (although there may be alcohol available). If you have any other accessibility needs or dietary requirements, please contact us and we will be better and accommodate**

    Bookclub will be donating to Sara's nominated charity, and very kindly Sara wanted a local charity to benefit, so WomensTec has been identified as the choice. You can find out more about the charity here: http://www.womenstec.org

    Thanks to @womenintech_bfs (https://twitter.com/womenintech_bfs), @wwnortonuk (https://twitter.com/wwnortonuk), @puppetize (https://twitter.com/puppetize)/@puppetbelfast (https://twitter.com/puppetbelfast) and Slice Pizza App (https://twitter.com/SlicePizzaApp) for their support. Look forward to seeing you there!

    2
  • Storymapping products

    Location visible to members

    Time to hit the books again... well, the book.

    This time round, we're looking at The User's Journey: Storymapping Products That People Love by Donna Lichaw.

    Rosenfeld Media have once again come through with a fantastic 30% discount when ordering through the Rosenfeld Media store. (Please note this discount will bring the book in at a significantly lower price than certain high profile online stores :)

    Head to http://rosenfeldmedia.com/books/storymapping/ and use the code BFSJAN30 for your 30% discount.

    And we're delighted to say that author Donna Lichlaw will be joining us by video for a Q&A session during the meetup, so be sure to bring a question or two.

    Bookclub has made a donation to Donna's selected charity - Doctors Without Borders. If you would like to add your support, you can find full details here: http://www.doctorswithoutborders.org/

    About the book

    Like a good story, successful design is a series of engaging moments structured over time. The User’s Journey will show you how, when, and why to use narrative structure, technique, and principles to ideate, craft, and test a cohesive vision for an engaging outcome.

    Jeff Gotthelf (Author of Lean UX) had this to say: "If you’re working through customer journeys, experience mapping, and other ways to coalesce your team around your product’s story, The User’s Journey offers a fun, interactive way to build that narrative collaboratively to achieve great results."

    Read excerpts, FAQs and more at the book's microsite (http://rosenfeldmedia.com/books/storymapping/).

    Come along with your own experiences and insights, meet some new faces, and join in the discussion, whether you have read the book or not. Or just sit back and listen.

    We'll be meeting in the Belfast offices of Puppet, who are sponsoring the evening's pizza and refreshments.

    Thanks to @rosenfeldmedia and @puppetize for their support. Look forward to seeing you there!