Search Engine Optimization: Challenges & Opportunities with Joe Vangsness

Getting results from Google has become more difficult in recent years. Some of the difficulties have come from Google but other factors have contributed as well.

We will review what those factors are and how you can overcome them and get better results from search.

The content will include:

• How search engines work
• Optimizing the website
• Link building strategy
• Free & paid tools to make the job easier
• How Google Ranking factors have changed
• The effect of external factors
• How other Google properties can be used for better results
• How to monitor your progress with Google and other tools

Joe Vangsness Bio:
Joe Vangsness provides web design services for small businesses, nonprofits and professionals. He works with both WordPress and Drupal content management systems.

His web design services include strategy, design, development,installation & support. He also offers digital marketing strategy, SEO, web analytics and content strategy.
Joe makes presentations on SEO and Internet Marketing Strategy to organizations and user groups in the Chicago area.

Getting To The Meeting
This will be a virtual meeting on Zoom. The link to this Zoom meeting will be found in this associated Meetup.com announcement once you RSVP Yes under its Date/Time as its Location. See above under the meeting's title where it says the meetup.com link.

Zoom session will open at 6:45pm (US Central time - Chicago) with the meeting starting at 7:00pm ending around 9:00pm (with a short review of Group business before the speaker starts). There will be a meeting after the meeting for those who want to discuss other things. This meeting will be run virtually on-line using our UniForum Chicago Zoom account.

Note
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Our live meetings have been held previously at the Bolingbrook Fountaindale Library but we have been holding our meetings virtually since the pandemic began since March 2020. However, there is now the possibility of holding live meetings going forward but will be decided when and where live meetings will be held as they are defined going forward.

Please email info@uniforumchicago if you have a topic or speaker for a possible presentation at UniForum Chicago.

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