The SQUACK method for giving and gathering feedback with Julie Jensen

Feedback is a challenge for many of us, and it is an essential part of the UX professional's work. The Seattle UXPA was thrilled when we discovered a framework and book specifically about giving and receiving feedback effectively for UX professional.

We asked the author of the framework and book, Julie Jensen, if she would consider bringing the topic to a UXPA event and we are thrilled she said yes. Julie's book SQUACK is describes a "deceptively simple formula for hearing and giving actionable, motivational, and understandable feedback".

Julie Jensen has managed UX teams and mentored designers, researchers, writers, product owners and data scientists at various companies including Amazon, Microsoft, Los Alamos National Laboratory, Capital One, and USAA. She helps UX folks gain confidence, showcase their expertise, and untangle organizational politics to help them prosper throughout their careers. She invented the SQUACK feedback formula to help teams give each other actionable, clear, and motivational feedback.

Julie says that her formula and book are her way of paying it forward to UX professionals. Come join us for a chance to hear from Julie about the SQUACK formula.