Lean UX Design: from Idea to Prototype

*** Please register HERE: http://www.eventbrite.com/e/an-introduction-to-lean-user-experience-design-tickets-10109211925?aff=pixelcraftersmeetup

Looking to delve into the concepts and processes behind Lean User Experience Design? Want to know more about Lean UX techniques? Then this course is for you! This single day course will provide an introduction to the concepts and processes behind Lean User Experience Design. Through a combination of lecture style presentations and group project attendees will become familiar with the underlying culture that has necessitated a shift in the way digital products are conceived, tested and executed. The course covers topics and Lean UX techniques including: agile discovery methods, early validation techniques, prototyping and wire-framing.

Who should attend? This course is geared towards those who are interested in getting more out of their startup projects by understanding the concepts and processes behind Lean UXD. Attendees are required to have a network enabled laptop.

Some understanding of traditional user experience design principles, lean startup (specifically lean canvas) and a basic understanding of the delivery of apps or web projects will offer attendees a foothold in the course material. While not essential the ability to use some kind of image or vector-based software such as adobe illustrator, photoshop or fireworks or wire-framing tools such as Omnigraffle, Balsamiq, fluidui or Axure would also be of benefit during the group project phase. What you will learn: Upon completion of the course attendees should be able to demonstrate:

• Introductory knowledge of the principles of Lean, Agile and continuous User Experience Design;
• Introductory knowledge of the standard methods of product validation and the role of User Experience throughout the product delivery cycle
• Awareness of available methods for developing low–and–high–fidelity sketches, mockups and prototypes and understand the roles of each in the design process;
• An understanding of the role of metrics and analytics in evaluating and guiding design throughout the product lifecycle;
• The ability to implement the course content by presenting a designed and tested prototype generated through a team-based hands-on project in class. Outline:

Morning Session:
8:45 Registration
9:00 Course Introduction
9:30 Lean UX Principles
10:00 - 10:15 Break
10:15 Lean UX Processes
12:00 Lunch

Afternoon Session:
12:40 Lean UX Implementation
1:40 Project Introduction and Brief
2:00 Develop User Stories Exercise
2:30 Wireframes Exercise
3:10 - 3:20 Break
3:20 Lo Fi Prototypes Exercise
4:00 Hi Fidelity Prototypes Exercise
4:45 Presentations and feedback.
5:15 Wrap Up: Continuous development, launch and beyond.
5:30 END

The instructor:

Launch Academy Education Program is excited to bring Marc baumgartner on-board to facilitate "An Introduction to Lean User Design Experience" January 23rd, 2014 on-site at Launch Academy Headquarters.

Over the past 20 years Marc has been involved as a designer and project manager on projects ranging from the planning and design of Olympic games facilities and large architectural projects to custom interiors, branding, user experience, product development, mobile and web design. From 2007 - 2010 Marc held the position of Design Director and Vice President of Product Development at NowPublic.com, a participatory news network that grew to be one of the largest news organizations of its kind before its successful exit in 2009. During its time NowPublic was named a Time Magazine top 5 Website of the Year and received two Emmy nominations for Outstanding Interactive Design. In 2010 Marc co-founded Codename Design a Vancouver-based studio specializing in strategic design, product development, UX, UI and front end design for lean start-ups and complex informational projects.

Marc is also a lecturer in Design Theory and Research in faculty of Critical and Cultural Studies and Graduate Studies at Emily Carr University in Vancouver.

Marc holds a Bachelor of Architecture (with distinction) from Carleton University in Ottawa (1994) and an Masters Degree in Design (with distinction) from Central St Martins College in London, England. (2002).

Who we are:

Launch Academy is a pre-accelerator program that helps entrepreneurs execute on their startups through education, mentorship, lean metrics and networking opportunities. Launch Academy has established an environment where ideas are vetted, business models are tested and successes are celebrated. Founded on the values of innovation, opportunities and accountability, Launch Academy addresses the lack of startup education and resources affecting Vancouver entrepreneurs. Launch Academy aims to build a vibrant startup ecosystem and a prosperous economy where new jobs are created and new markets are discovered. For more information please contact: roger@launchacademy.ca