Speaker: Rob Ruiz & Zach Nelson
Audience: WordPress Admins, Online Marketing/Advertising, Analytics
Join us this month as we dive into a VERY common problem. You learned WordPress. You build a site. All of your hard effort, time, and creativity poured onto the web. Now - if you build it - will they come? Maybe....maybe not!
We’ll look at the two main components every successful website follows to drive traffic: content strategy and social media promotion.
Content Strategy: We’ll discuss tactics to fill you’re your website with content that attracts the right audience, engages them, and keeps them coming back.
Social Media Promotion: We’ll look at some common strategies to get users to abandon their cat videos and sharing selfies to pay attention to what your website has to offer. Meanwhile, hopefully driving engagement and meeting some business goals.
We’ll wrap it all up by discussing how to create compelling calls-to-action to turn website visitors into clients, customers, or subscribers.
Join us to gain an understanding of your audience, learn how to cut through the noise, find your ideal visitor, and evaluate the performance of your efforts. Let's learn the science of corralling the Internet into your profit pen!