Past Meetup

We Are Content Strategy - Elle Geraghty's Content Canvas

This Meetup is past

117 people went

Every 4th Thursday of the month

YBF Ventures

520 Bourke St · Melbourne

How to find us

*NEW LOCATION* for this meetup. First floor. ‘Ballroom’. Not accessible as there are 3 steps up.

Location image of event venue


We're changing the date because Elle Geraghty, well known Sydney Content Strategist and host of the wildly successful Sydney CS meetup, will be travelling to Melbourne in March to run her popular content strategy and IA workshops. She's going to join us and take the group through her content canvas tool.

Balancing the needs of business and users in a fast-paced content production environment can be tricky - as we know. The content canvas is a tool Elle devised at Atlassian to help keep these critical considerations at the top of mind. Drawing on Netlife’s Core Model and Alex Osterwalder’s Business Model Canvas, Elle's content canvas helps you create the best content in a world with often limited resources and big expectations.

It will be a hands-on presentation, so come prepared with the piece of content you know you could improve for your users and that you want to make a strategic priority for the year ahead.

See you there!

The We Are Content Strategy Meetups are (usually) held on the 4th Thursday of every month.

Sponsored by Weave (Content Strategists) and Engage2 (The Sharepoint Intranet People)

Hoping you'll join us and help grow the discipline of content strategy – in the style of Kristina Halvorson et al – in Victoria.