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According to Sarah Wachter-Boettcher, Writing is Designing " is about more than words. It's about doing work that matters.

Join us for a Q&A with the authors Andy Welfle and Michael Metts on Writing is Designing: Words and the User Experience. Without words, apps would be an unusable jumble of shapes and icons, while voice interfaces and chatbots wouldn’t even exist. Words make digital experiences human-centered, and require just as much thought as the branding and code. Their book shows how interfaces rely on language, and how writing can make or break an experience and learn principles for UX writing that anyone who works on digital products can apply to their own work.

ABOUT THE AUTHORS
Andy Welfle
When Andy was eight, he wanted to be a poet and a paleontologist. Twenty-seven years later, he is neither, but he uses those skills in his day job as a content strategist on Adobe’s product design team — writing under huge constraints, and uncovering artifacts from big, old software interfaces. When he’s not working, he’s creating podcasts and zines about one of his favorite topics: wooden pencils. Find him in San Francisco with his wife and two large cats, or online at andy.wtf.

Michael J. Metts
Michael J. Metts helps teams build great products and services by putting people first. With a background in journalism, he frequently finds himself talking about the role words play in designing useful, usable digital products. He has given talks and taught workshops at industry conferences around the world. He lives with his wife, two children, and a very small dog just outside Chicago.

YOUR QUESTIONS
McGee Noble one of our content strategists and Chantelle Perera our lead UXer will be running the Q&A but we want your questions too. You can either send your questions via the meetup messageboard beforehand or ask them in the chat on the day,

See you there.

The We Are Content Strategy Meetups are held on the 4th Thursday of every month.
The meetup runs online.
If our guests are from the US, we start at 9 am BREAKFAST
If from the UK we start at 6 pm EVENING
If local we start at 12 md LUNCH
Q&A follows a 20 minute presentation

Sponsored by Weave (Content Strategy)

Hoping you'll join us and help grow the discipline of content strategy – in the style of Kristina Halvorson, Sarah Richards et al.
There is a presentation followed by Q & A.

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