Web Analytics Wednesday - the event that connects digital analysts (and those interested in digital/online analytics) - comes to Auckland. This started in the States (Portland to be exact...I believe) and has spread all over the world.
The proposed format is to meet up once a month with 1-2 speakers and discuss online analytics and other related topics including conversion rate optimisation (CRO) and digital marketing/strategy in a very relaxed, informal and (hopefully!) fun environment
So if you have an interest in Google Analytics, you've come to the right place and look forward to possibly meeting you in person for a chat.
This month we will have guest speaker Hayden Sanders from Countdown to pass on some valuable learnings and experience around CRO and Data
Hayden - "A/B testing is fun to do and provides insights unlike anything else. But getting to a point where you can test with confidence and have quality data to do the analysis on can take time and a lot of work to get right. This is my experience of trying to get to a best practice A/B testing program and the highs and lows I've encountered along the way."
Sure to be a great talk.
Presentations will start at 6:30.
Beer, pizza and soft drinks provided by Absolute Analytics.